This audit was generated on May 4, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| parent wellness | #2 |  |  |    | ||
| bloom | Not ranked | — | — |      | ||
| new parent supportOpportunity | Not ranked | — | — |      | ||
| self care habitsOpportunity | Not ranked | — | — |      | ||
| daily check inOpportunity | Not ranked | — | — |    | ||
| ai coachingOpportunity | Not ranked | — | — |      | ||
| postpartum recoveryOpportunity | Not ranked | — | — |      | ||
| parenting stressOpportunity | Not ranked | — | — |    | ||
| baby care tipsOpportunity | Not ranked | — | — |      | ||
| mental health supportOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
MamaZen: Calm Motherhood App
Health & Fitness
Wellness Cloud
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Strava: Run, Bike, Walk
Yuka - Food & Cosmetic Scanner
Planet Fitness
Flo Cycle & Period Tracker
AllTrails: Hike, Bike & Run
Cal AI - Calorie Tracker
LADDER Strength Training Plans
MenuFit - Healthy Eating Out
MyFitnessPal: Calorie Counter
iCardiac: Heart Rate & Health
Finch: Self-Care Pet
Runna: Running Plans & Coach
BetterMe: Health Coaching
StepsApp Pedometer
Garmin Connect™
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Bloom achieves a #2 rank for the keyword "parent wellness" but overall visibility is low (56/100) with only one of ten target keywords ranked and no chart or category presence. The main priority is expanding keyword coverage and boosting conversion signals to improve rankings and attract organic installs.
The app ranks #2 for "parent wellness" (traffic 38, difficulty 36), indicating strong relevance to its core audience. Leverage this position by reinforcing the term in the title, subtitle, and description to maintain momentum.
Only 1 out of 10 target keywords is ranked, leaving high‑traffic terms like "self care habits" (traffic 49, difficulty 40) and "daily check in" (traffic 53, difficulty 45) untapped. Expand the keyword field and embed these phrases in copy to capture additional search volume.
The app shows a 0.0 rating with no reviews, which hurts credibility and conversion rates. Implement an in‑app prompt after a successful daily check‑in to solicit 5‑star reviews, aiming for at least 20 reviews within the next month.
Bloom is not ranked in the Health & Fitness category, limiting exposure in browse sections. Optimize the subtitle and primary keyword list to include category‑specific terms such as "postpartum recovery" (traffic 32, difficulty 34) and "mental health support" (traffic 41, difficulty 43) to trigger category placement.
Competitor MamaZen shares only one keyword with Bloom. Conduct a competitor keyword gap analysis to identify 3‑5 high‑traffic keywords they rank for (e.g., "mom meditation", "baby sleep coaching") and incorporate them where relevance aligns.
- 1Add high‑traffic, medium‑difficulty keywords (self care habits, daily check in, postpartum recovery, mental health support) to the 100‑character keyword field.
- 2Refresh the app title and subtitle to include the core phrase "Parent Wellness" and a secondary term like "Self‑Care".
- 3Rewrite the description to naturally embed the new keywords, include clear calls‑to‑action, and highlight AI coaching and daily check‑ins.
- 4Launch an in‑app review prompt after the third consecutive daily check‑in to generate at least 20 five‑star reviews in 30 days.
- 5Create updated screenshots and a short video showcasing the daily check‑in flow and AI coaching to improve conversion and support category ranking.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Bloom: New Parent Wellness?
Bloom: New Parent Wellness has a visibility score of 56 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 4, 2026.
On how many keywords does Bloom: New Parent Wellness rank?
Bloom: New Parent Wellness is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Bloom: New Parent Wellness?
Based on shared keyword rankings, the most frequent competitors of Bloom: New Parent Wellness are MamaZen: Calm Motherhood App, Wellness Cloud. These apps appear next to Bloom: New Parent Wellness on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Bloom: New Parent Wellness in on the Apple App Store?
Bloom: New Parent Wellness is listed in the Health & Fitness category on the Apple App Store.
How can Bloom: New Parent Wellness improve its App Store Optimization?
Based on this audit, Bloom: New Parent Wellness should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Bloom: New Parent Wellness.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.