This audit was generated on May 5, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| fairbid | #1 | — |  |     | ||
| contractor estimatingOpportunity | #56 |  |  |      | ||
| contractor bidOpportunity | #61 |  |  |   | ||
| construction estimateOpportunity | Not ranked | — | — |   | ||
| job estimatorOpportunity | Not ranked | — | — |  | ||
| pricing calculatorOpportunity | Not ranked | — | — |      | ||
| estimate builderOpportunity | Not ranked | — | — |  | ||
| construction biddingOpportunity | Not ranked | — | — |      | ||
| contractor quotesOpportunity | Not ranked | — | — |  | ||
| building estimatorOpportunity | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Invoice Simple: Invoice Maker
Business
ITB Inbox
Business
eBay online shopping & selling
Shopping
Contractor Estimate Pro
Productivity
WCNX - Contractor Nation Radio
Education
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Productivity chart position
ChatGPT
Claude by Anthropic
Google Gemini
Meta AI - Assistant & Glasses
Microsoft Authenticator
Gmail - Email by Google
Grok - AI Chat & Video
Microsoft Outlook
Google Drive
Google Docs
Google Sheets
Yahoo Mail: Your Email & Inbox
VPN - Super Unlimited Proxy
Google Calendar: Get Organized
Microsoft Word
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
FairBid has a strong brand presence (rank 1 for its name) and perfect quality score, but overall visibility is low due to poor keyword coverage, no chart rankings, and no user reviews. Immediate focus should be expanding and optimizing keywords while improving conversion assets.
The keyword "fairbid" ranks #1 with traffic 60 and difficulty 38, giving the app immediate discoverability for brand searches. Leverage this by keeping the brand front‑and‑center in the title and subtitle.
Quality Score is 100%, indicating the app meets Apple’s technical and content standards. Maintain this by continuing to update the app regularly and avoiding crashes.
Only 3 of 10 target keywords rank (fairbid, contractor estimating #56, contractor bid #61) while the rest are not ranked despite decent traffic (30‑55). This drags the Keywords Score down to 24%. Expanding the keyword set is critical.
Charts Score is 0% (no placement in Global or Category charts). Without chart visibility the app misses organic download boosts, especially in the Productivity category where it is currently unranked.
Keywords like "construction estimate" (traffic 35, difficulty 35), "job estimator" (traffic 46, difficulty 38) and "pricing calculator" (traffic 55, difficulty 32) have strong search volume and manageable competition. Adding them to the keyword field and integrating them in the description can quickly raise rankings.
The app has a 5.0 rating but 0 reviews, which provides no social proof for new users. Prompting satisfied users for 5‑star reviews will improve conversion and may positively affect chart algorithms.
- 1Add high‑traffic keywords (construction estimate, job estimator, pricing calculator, contractor quotes, building estimator) to the keyword field and sprinkle them naturally in the description.
- 2Update the app name to "FairBid: Contractor Estimating & Pricing" and subtitle to include a top keyword like "Construction Estimate".
- 3Rewrite the first 3 paragraphs of the description to embed the new keywords while highlighting AI‑driven estimate generation and PDF export.
- 4Create localized screenshots and an App Store video that showcase the voice‑to‑estimate flow and PDF delivery, adding captions with target keywords.
- 5Implement an in‑app review prompt after the first successful estimate to drive 5‑star reviews and increase social proof.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3543 characters, providing good keyword density and information for users.
Excellent rating
Your 5.0 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 23/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of FairBid: Contractor Estimating?
FairBid: Contractor Estimating has a visibility score of 23 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 5, 2026.
On how many keywords does FairBid: Contractor Estimating rank?
FairBid: Contractor Estimating is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of FairBid: Contractor Estimating?
Based on shared keyword rankings, the most frequent competitors of FairBid: Contractor Estimating are eBay online shopping & selling, Invoice Simple: Invoice Maker, Contractor Estimate Pro. These apps appear next to FairBid: Contractor Estimating on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is FairBid: Contractor Estimating in on the Apple App Store?
FairBid: Contractor Estimating is listed in the Productivity category on the Apple App Store.
How can FairBid: Contractor Estimating improve its App Store Optimization?
Based on this audit, FairBid: Contractor Estimating should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to FairBid: Contractor Estimating.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.