This audit was generated on May 7, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| picwand | #1 | — |  |     | ||
| ai video editor | #80 |  |  |      | ||
| image editorOpportunity | #93 |  |  |    | ||
| photo editor | Not ranked | — | — |   | ||
| picture enhancerOpportunity | Not ranked | — | — |     | ||
| video upscalerOpportunity | Not ranked | — | — |      | ||
| ai art generator | Not ranked | — | — |      | ||
| photo retouchOpportunity | Not ranked | — | — |   | ||
| video effectsOpportunity | Not ranked | — | — |     | ||
| ai photo enhance | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Hypic - Photo Editor & AI Art
Photography
Image Toolbox - Edit & Convert
Tools
PicWish: AI Photo Editor
Photography
Vidix-AI Photo Video Generator
Art & Design
AI Photo Generator - AURA AI
Photography
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Photography chart position
Amazon Photos: Photo & Video
FreePrints
Picsart AI Photo Editor, Video
FaceLab: Future Face Aging App
AI Video - AI Video Generator
Gallery - Photo Gallery
Video Editor & Maker - InShot
Toonapp: Cartoon Photo Editor
Lightroom Photo & Video Editor
Google Photos
Hailuo Al: Image&Video Maker
Photoroom: AI Photo Editor
Pix Editor: AI Photo Maker
FaceApp: Perfect Face Editor
AI Photo Video Maker, Enhancer
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Picwand AI Photo Video Editor ranks #1 for its brand keyword and has a strong quality score (88%), but its overall visibility is low (21/100) due to poor keyword coverage and lack of chart presence. Immediate focus should be expanding high‑traffic keyword rankings and driving installs to enter the charts.
The app ranks #1 for the brand keyword "picwand" with traffic score 83 and moderate difficulty (40), securing a solid anchor in search results. Leverage this position by maintaining brand consistency across all store assets.
Only 3 of the 10 target keywords are ranked (picwand, ai video editor at 80, image editor at 93), leaving high‑traffic terms like "photo editor" (traffic 85) and "ai art generator" (traffic 80) untapped. This limits discovery potential.
Charts score is 0%, meaning the app isn’t appearing in top‑charts for any region or category, which further suppresses organic visibility. Boosting install velocity and retention is essential to break into charts.
Keywords such as "photo editor" (traffic 85, difficulty 87), "video upscaler" (traffic 47, difficulty 39), and "ai photo enhance" (traffic 51, difficulty 82) present sizable search volume. Integrating these into the title, short description, and long description can quickly lift rankings.
Competitors share only one keyword each with Picwand, indicating many untapped keyword spaces. Target missing terms like "ai art generator" and "video effects" where rivals are weak to capture their traffic.
- 1Revise title and short description to include top missing high‑traffic keywords (e.g., "Photo Editor", "AI Photo Enhance", "Video Upscaler").
- 2Expand the long description with natural‑language keyword variations for all unranked terms, ensuring each appears at least twice.
- 3Launch localized A/B tests for icon, screenshots, and promo video to improve conversion rate and drive install volume for chart ranking.
- 4Implement in‑app review prompts targeting a 4.5+ rating and encourage satisfied users to leave detailed positive reviews.
- 5Create a competitor‑gap matrix and add feature highlights (AI art generation, video effects) to the store listing and promotional assets.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2280 characters, providing good keyword density and information for users.
Strong visual presence
18 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 21/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Picwand AI Photo Video Editor?
Picwand AI Photo Video Editor has a visibility score of 21 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 7, 2026.
On how many keywords does Picwand AI Photo Video Editor rank?
Picwand AI Photo Video Editor is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Picwand AI Photo Video Editor?
Based on shared keyword rankings, the most frequent competitors of Picwand AI Photo Video Editor are PicWish: AI Photo Editor, Hypic - Photo Editor & AI Art, Vidix-AI Photo Video Generator. These apps appear next to Picwand AI Photo Video Editor on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Picwand AI Photo Video Editor in on the Google Play?
Picwand AI Photo Video Editor is listed in the Photography category on the Google Play.
How can Picwand AI Photo Video Editor improve its App Store Optimization?
Based on this audit, Picwand AI Photo Video Editor should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Picwand AI Photo Video Editor.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.