This audit was generated on May 7, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
Picwand AI Photo Video Editor

Picwand AI Photo Video Editor

Picwand

USUSen-US4.3 / 5534 reviews Apr 30, 2026

Visibility Score

21Needs work

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
22
Based on keyword rankings
Keywords analyzed10
Ranked in top 1003
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
88
Rating and recency signals
Rating4.3 / 5
Last updatedThis month

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

3

Ranked in top 100

1

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyGraphAheadBehindTop 5
picwand#1
83
40
Live trend
—
PicWish: AI Photo Editor
ai video editor#80
81
74
Live trend
Hypic - Photo Editor & AI Art
Vidix-AI Photo Video Generator
image editorOpportunity#93
77
49
Live trend
Image Toolbox - Edit & Convert
AI Photo Generator - AURA AI
photo editorNot ranked
85
87
Live trend
——
picture enhancerOpportunityNot ranked
51
40
Live trend
——
video upscalerOpportunityNot ranked
47
39
Live trend
——
ai art generatorNot ranked
80
75
Live trend
——
photo retouchOpportunityNot ranked
61
52
Live trend
——
video effectsOpportunityNot ranked
61
51
Live trend
——
ai photo enhanceNot ranked
51
82
Live trend
——

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Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
Hypic - Photo Editor & AI Art

Hypic - Photo Editor & AI Art

Photography

3.8Ahead1xStore
Image Toolbox - Edit & Convert

Image Toolbox - Edit & Convert

Tools

4.7Ahead1xAuditStore
Ranking behind you
Apps that you outrank on shared keywords
PicWish: AI Photo Editor

PicWish: AI Photo Editor

Photography

3.0Behind1xStore
Vidix-AI Photo Video Generator

Vidix-AI Photo Video Generator

Art & Design

3.9Behind1xStore
AI Photo Generator - AURA AI

AI Photo Generator - AURA AI

Photography

4.2Behind1xStore

Occurrence count shows how many keywords each competitor appears on

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AI-Powered Analysis

Personalized insights generated by our AI

Picwand AI Photo Video Editor ranks #1 for its brand keyword and has a strong quality score (88%), but its overall visibility is low (21/100) due to poor keyword coverage and lack of chart presence. Immediate focus should be expanding high‑traffic keyword rankings and driving installs to enter the charts.

Brand Keyword Dominance
high

The app ranks #1 for the brand keyword "picwand" with traffic score 83 and moderate difficulty (40), securing a solid anchor in search results. Leverage this position by maintaining brand consistency across all store assets.

Sparse Keyword Rankings
high

Only 3 of the 10 target keywords are ranked (picwand, ai video editor at 80, image editor at 93), leaving high‑traffic terms like "photo editor" (traffic 85) and "ai art generator" (traffic 80) untapped. This limits discovery potential.

No Chart Presence
medium

Charts score is 0%, meaning the app isn’t appearing in top‑charts for any region or category, which further suppresses organic visibility. Boosting install velocity and retention is essential to break into charts.

High‑Traffic AI Keywords
high

Keywords such as "photo editor" (traffic 85, difficulty 87), "video upscaler" (traffic 47, difficulty 39), and "ai photo enhance" (traffic 51, difficulty 82) present sizable search volume. Integrating these into the title, short description, and long description can quickly lift rankings.

Competitor Gap Exploitation
medium

Competitors share only one keyword each with Picwand, indicating many untapped keyword spaces. Target missing terms like "ai art generator" and "video effects" where rivals are weak to capture their traffic.

Key Action Items
Priority actions to improve your app's visibility
  • 1Revise title and short description to include top missing high‑traffic keywords (e.g., "Photo Editor", "AI Photo Enhance", "Video Upscaler").
  • 2Expand the long description with natural‑language keyword variations for all unranked terms, ensuring each appears at least twice.
  • 3Launch localized A/B tests for icon, screenshots, and promo video to improve conversion rate and drive install volume for chart ranking.
  • 4Implement in‑app review prompts targeting a 4.5+ rating and encourage satisfied users to leave detailed positive reviews.
  • 5Create a competitor‑gap matrix and add feature highlights (AI art generation, video effects) to the store listing and promotional assets.

Category Ranking

Photography chart position

Photography
Not currently ranked in top 200
Amazon Photos: Photo & Video

Amazon Photos: Photo & Video

★ 4.7
FreePrints

FreePrints

★ 4.8
Picsart AI Photo Editor, Video

Picsart AI Photo Editor, Video

★ 4.0
4
FaceLab: Future Face Aging App

FaceLab: Future Face Aging App

★ 3.9
5
AI Video - AI Video Generator

AI Video - AI Video Generator

★ 4.5
6
Gallery - Photo Gallery

Gallery - Photo Gallery

★ 4.6
7
Video Editor & Maker - InShot

Video Editor & Maker - InShot

★ 4.8
8
Toonapp: Cartoon Photo Editor

Toonapp: Cartoon Photo Editor

★ 4.5
9
Lightroom Photo & Video Editor

Lightroom Photo & Video Editor

★ 4.5
10
Google Photos

Google Photos

★ 4.4

Improve your ratings and downloads to climb the category charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of Picwand AI Photo Video Editor?

Picwand AI Photo Video Editor has a visibility score of 21 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 7, 2026.

On how many keywords does Picwand AI Photo Video Editor rank?

Picwand AI Photo Video Editor is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of Picwand AI Photo Video Editor?

Based on shared keyword rankings, the most frequent competitors of Picwand AI Photo Video Editor are PicWish: AI Photo Editor, Hypic - Photo Editor & AI Art, Vidix-AI Photo Video Generator. These apps appear next to Picwand AI Photo Video Editor on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is Picwand AI Photo Video Editor in on the Google Play?

Picwand AI Photo Video Editor is listed in the Photography category on the Google Play.

How can Picwand AI Photo Video Editor improve its App Store Optimization?

Based on this audit, Picwand AI Photo Video Editor should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Picwand AI Photo Video Editor.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.