How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| emi reminder | #1 | — |  |     | ||
| personal loan tracker | #6 |  |  |     | ||
| loan tracker | #9 | | |     | ||
| smart emi | #17 |  |  |      | ||
| payment reminder | #23 |  |  |     | ||
| emi calculator | Not ranked | — | — |      | ||
| home loan calculator | Not ranked | — | — |      | ||
| debt tracker | Not ranked | — | — |    | ||
| loan manager | Not ranked | — | — |     | ||
| cibil score tracker | Not ranked | — | — |      |
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Occurrence count shows how many keywords each competitor appears on
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
EMI Reminder & Loan Tracker ranks #1 for its primary keyword but overall visibility is moderate (53/100) due to low quality signals and missed high‑traffic keywords. Immediate focus should be on boosting listing quality and capturing unranked, high‑volume terms.
The app holds the #1 position for "emi reminder" (traffic 59, difficulty 66) and solid placements for "personal loan tracker" (#6) and "loan tracker" (#9), indicating good relevance for core terms.
A 40% quality score suggests sub‑par assets (icon, screenshots, video) and missing A/B testing; this likely hampers conversion and overall ranking potential.
Zero reviews and no rating deprive the listing of social proof, which reduces click‑through and install rates, especially against competitors that have established review counts.
Keywords like "emi calculator" (traffic 66, difficulty 85), "home loan calculator" (traffic 30, difficulty 44) and "cibil score tracker" (traffic 41, difficulty 37) are unranked; targeting them with optimized copy could add significant discoverability.
The description already includes Tamil (கடன் கணக்கு) but the listing lacks proper localization for Hindi, Bengali, etc., which are major finance‑app markets in India.
Competitors ahead in rankings share only one keyword each, meaning there is room to differentiate by adding unique secondary keywords (e.g., "debt tracker", "payment reminder") without cannibalising current rankings.
Actionable recommendations to improve your visibility
Your description is 1986 characters, providing good keyword density and information for users.
8 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 1 keyword(s): personal loan tracker.
No significant issues found
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
EMI Reminder & Loan Tracker has a visibility score of 53 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 6, 2026.
EMI Reminder & Loan Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of EMI Reminder & Loan Tracker are EMI Loan: Smart Investments, EMI Loan & Investments Smart, Loan Tracker & Payoff. These apps appear next to EMI Reminder & Loan Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
EMI Reminder & Loan Tracker is listed in the Finance category on the Google Play.
Based on this audit, EMI Reminder & Loan Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to EMI Reminder & Loan Tracker.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US