This audit was generated on May 6, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
7
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| find pill | #5 | Live trend |  |  | |||
| pill finder | #6 | Live trend |  |  | |||
| identify pill | #6 | Live trend | | | |||
| pill recognition | #6 | Live trend | |  | |||
| pill identifier | #9 | Live trend | | | |||
| identify medication | #9 | Live trend | |  | |||
| medication identifier | #10 | Live trend |  | | |||
| medication lookup | #13 | Live trend |  |  | |||
| medication identification | #15 | Live trend | |  | |||
| drug identifier | #22 | Live trend |  |  |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
Pill Identifier shows solid keyword performance (82% score, 7/10 top‑10 rankings) but suffers from low quality signals (38% quality score, 3.2 rating) and zero chart visibility, preventing category ranking.
Seven of the ten targeted keywords rank in the top 10, including high‑traffic terms like "pill finder" (rank 6, traffic 41) and "find pill" (rank 5, traffic 37). Maintain this momentum by retaining these keywords in the title and short description.
The app’s quality score is only 38% and the average rating is 3.2 / 5 with just 11 reviews, which heavily drags overall visibility and user trust. This is a primary factor behind the missing chart placement.
Charts score is 0% (global and category charts are N/A), meaning the app isn’t appearing in top‑10 lists for any region or category, limiting organic discoverability.
Keywords like "medication identification" (difficulty 25) and "identify medication" (difficulty 24) have decent traffic (32‑34) but rank outside top 10. Optimizing the description and adding them to the short title can push them into top‑5 positions.
Implement in‑app prompts after successful pill identification to encourage 5‑star reviews. Aim for at least 100 reviews and a rating above 4.0 to raise the quality score and unlock chart eligibility.
Current assets appear minimal (description cuts off at 500 chars). Add high‑resolution screenshots highlighting the AI recognition flow, a compelling feature graphic, and run A/B tests on the icon to improve conversion and quality metrics.
- 1Add low‑difficulty, high‑traffic keywords (e.g., "medication identification", "identify medication") to the title and short description.
- 2Launch an in‑app review request after each successful pill scan to increase the number of 5‑star reviews to ≥100.
- 3Create and upload a full set of visual assets (icon, screenshots, feature graphic) and test variations to improve click‑through and quality scores.
- 4Monitor keyword rankings weekly and adjust bids/ASO for any drop‑offs, focusing on maintaining top‑10 positions for "pill finder" and "find pill".
- 5Submit the app for inclusion in Google Play’s medical category charts by improving rating and quality metrics above the platform thresholds.
Category Ranking
Medical chart position
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Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Pill Identifier?
Pill Identifier has a visibility score of 64 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 6, 2026.
On how many keywords does Pill Identifier rank?
Pill Identifier is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 7 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Pill Identifier?
Based on shared keyword rankings, the most frequent competitors of Pill Identifier are Pill Identifier and Drug Info, Pill Identifier & Med Scanner, Pill Identifier and Drug list. These apps appear next to Pill Identifier on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Pill Identifier in on the Google Play?
Pill Identifier is listed in the Medical category on the Google Play.
How can Pill Identifier improve its App Store Optimization?
Based on this audit, Pill Identifier should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Pill Identifier.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.