This audit was generated on May 8, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
8
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| military retirement | #1 | — |  |     | ||
| military pension calculator | #1 | — |  |    | ||
| disability pay calculator | #3 |  |  |   | ||
| military benefits | #11 |  |  |   | ||
| retirement pay calculator | #15 |  |  |    | ||
| retirement planner | #15 |  |  |    | ||
| retirement estimate | #19 | |  |  | ||
| veterans life insurance | #41 |  |  |    | ||
| tricare insuranceOpportunity | Not ranked | — | — |      | ||
| survivor benefit planOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Retirement Calculator
Finance
Payactiv
Finance
Workday Retirement Countdown
Tools
VA Disability Calculator
Education
Veteran Energy
Business
Military & Fed Retirement App
Finance
Fyre: Retirement Calculator
Finance
Vet Tix
Entertainment
FuturePlan Retirement Tracker
Finance
Calculator Launcher
Tools
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Finance chart position
Military RetirementYour app
MyMoney Pro - Expense & Budget
US Debt Clock .org
Pocket: Expense Tracker
10bii Financial Calculator
Stoxy PRO - Stock Market Live
Financial Calculators Pro
Karl's Mortgage Calculator Pro
Budget Calendar
My Budget Book
US Military Pay Calc Plus
Money Manager (Remove Ads)
Easy Currency Converter Pro
MyCard - Contactless Payment
AI-Powered Analysis
Personalized insights generated by our AI
Military Retirement enjoys strong keyword rankings (rank 1 for two core terms) and a perfect quality score, but its low charts score and several high‑traffic keywords remain unranked, limiting broader visibility.
The app holds rank 1 for "military retirement" (traffic 49) and "military pension calculator" (traffic 25), driving a sizable portion of organic installs and contributing to its category #1 position.
A 100% quality score indicates excellent stability, low crash rates, and strong user satisfaction (4.7 ★ from 871 reviews), which supports higher conversion once users land on the store page.
Charts Score is only 33% with no global chart placement; this limits discoverability beyond the niche category and reduces algorithmic boost from trending rankings.
Keywords such as "tricare insurance" (traffic 43) and "survivor benefit plan" (traffic 57) have zero ranking despite strong demand, indicating missed keyword opportunities in title, subtitle, and description.
"retirement pay calculator" (rank 15, traffic 30) and "military benefits" (rank 11, traffic 48) sit just outside the top 10; improving relevance and density can push them into the prime spot and increase overall traffic.
The leading competitor "Retirement Calculator" shares 2 keywords and outranks on several mid‑tier terms; adding unique features (e.g., VA disability integration) and highlighting them in the description can capture those keyword slots.
- 1Add "Retirement Pay Calculator" and "Tricare Insurance" to the app title or subtitle to capture high‑traffic terms.
- 2Rewrite the short and full description to naturally embed the unranked keywords (tricare insurance, survivor benefit plan, retirement planner) and emphasize the app’s offline data security.
- 3Create a new feature graphic and localized screenshots that showcase the pension and disability calculators, then run an A/B test to improve click‑through rates and chart placement.
- 4Encourage satisfied users to leave 5‑star reviews with specific mentions of "pension" and "benefits" to reinforce keyword relevance and maintain the 4.7 rating.
- 5Monitor competitor keyword updates weekly and adjust metadata to target any newly emerging high‑traffic terms.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1645 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.7 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 2 keyword(s): disability pay calculator, military pension calculator.
Good visibility score
Score of 77/100 indicates solid app store presence.
Strong category position
Ranked #1 in category, driving organic discovery.
No significant issues found
No additional suggestions
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Military Retirement?
Military Retirement has a visibility score of 77 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 8, 2026.
On how many keywords does Military Retirement rank?
Military Retirement is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 8 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Military Retirement?
Based on shared keyword rankings, the most frequent competitors of Military Retirement are Retirement Calculator, Military & Fed Retirement App, Fyre: Retirement Calculator. These apps appear next to Military Retirement on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Military Retirement in on the Google Play?
Military Retirement is listed in the Finance category on the Google Play, currently ranked #1 in that category.
How can Military Retirement improve its App Store Optimization?
Based on this audit, Military Retirement should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Military Retirement.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.