How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| billculator | #1 | — |  |     | ||
| invoice maker | Not ranked | — | — |      | ||
| thermal printing | Not ranked | — | — |      | ||
| inventory management | Not ranked | — | — |      | ||
| cash book | Not ranked | — | — |      | ||
| account ledger | Not ranked | — | — |      | ||
| sales tracker | Not ranked | — | — |      | ||
| expense manager | Not ranked | — | — |      | ||
| invoice generator | Not ranked | — | — |   | ||
| business invoice | Not ranked | — | — |  |
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No competitors ranking directly ahead
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Occurrence count shows how many keywords each competitor appears on
Business chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Billculator ranks #1 for its brand keyword but suffers from poor overall visibility, ranking for only 1 of 10 target keywords and missing category charts. The main priority is to broaden keyword coverage and optimize metadata to capture high‑traffic, moderate‑difficulty terms.
The app holds the #1 position for the brand keyword "billculator" with 54 monthly searches and moderate difficulty (34), providing a solid foundation for expanding to related terms.
Only 1 of 10 target keywords is ranked, leaving high‑traffic terms like "invoice maker" (73 searches, difficulty 86) and "expense manager" (74 searches, difficulty 68) untapped, which drags the Keywords Score down to 18%.
The title "Billculator Easy Invoice Maker" does not include other high‑volume keywords, and the short description is cut off, reducing relevance signals for Google Play’s algorithm.
Incorporate medium‑difficulty, high‑traffic keywords such as "invoice generator" (48 searches, difficulty 41) and "business invoice" (50 searches, difficulty 42) into the subtitle and short description to boost discoverability without excessive competition.
The current 3.7‑star rating (693 reviews) is below the category average for top‑ranking business apps; encouraging satisfied users to leave 5‑star reviews can raise the Quality Score and influence rankings.
Add localized screenshots, a demo video, and graphic highlights of key features (thermal printing, inventory management) to increase conversion rates and signal relevance for Google Play’s visual ranking factors.
Actionable recommendations to improve your visibility
Your description is 2360 characters, providing good keyword density and information for users.
8 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
A 3.7 rating may deter potential users. Focus on fixing bugs and improving UX.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 17/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Billculator Easy Invoice Maker has a visibility score of 17 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 8, 2026.
Billculator Easy Invoice Maker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Billculator Easy Invoice Maker are Calculator Plus with History. These apps appear next to Billculator Easy Invoice Maker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Billculator Easy Invoice Maker is listed in the Business category on the Google Play.
Based on this audit, Billculator Easy Invoice Maker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Billculator Easy Invoice Maker.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US