This audit was generated on May 8, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| billculator | #1 | — |  |     | ||
| invoice maker | Not ranked | — | — |      | ||
| thermal printingOpportunity | Not ranked | — | — |      | ||
| inventory managementOpportunity | Not ranked | — | — |      | ||
| cash book | Not ranked | — | — |      | ||
| account ledgerOpportunity | Not ranked | — | — |      | ||
| sales trackerOpportunity | Not ranked | — | — |      | ||
| expense manager | Not ranked | — | — |      | ||
| invoice generatorOpportunity | Not ranked | — | — |   | ||
| business invoiceOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Calculator Plus with History
Tools
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Business chart position
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ADP Mobile Solutions
FedEx Mobile
Uber - Driver: Drive & Deliver
Amazon Flex
UKG Pro
UPS
LinkedIn: Community & Network
Workday
Spark Driver
Duo Mobile
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Billculator ranks #1 for its brand keyword but suffers from poor overall visibility, ranking for only 1 of 10 target keywords and missing category charts. The main priority is to broaden keyword coverage and optimize metadata to capture high‑traffic, moderate‑difficulty terms.
The app holds the #1 position for the brand keyword "billculator" with 54 monthly searches and moderate difficulty (34), providing a solid foundation for expanding to related terms.
Only 1 of 10 target keywords is ranked, leaving high‑traffic terms like "invoice maker" (73 searches, difficulty 86) and "expense manager" (74 searches, difficulty 68) untapped, which drags the Keywords Score down to 18%.
The title "Billculator Easy Invoice Maker" does not include other high‑volume keywords, and the short description is cut off, reducing relevance signals for Google Play’s algorithm.
Incorporate medium‑difficulty, high‑traffic keywords such as "invoice generator" (48 searches, difficulty 41) and "business invoice" (50 searches, difficulty 42) into the subtitle and short description to boost discoverability without excessive competition.
The current 3.7‑star rating (693 reviews) is below the category average for top‑ranking business apps; encouraging satisfied users to leave 5‑star reviews can raise the Quality Score and influence rankings.
Add localized screenshots, a demo video, and graphic highlights of key features (thermal printing, inventory management) to increase conversion rates and signal relevance for Google Play’s visual ranking factors.
- 1Revise the app title and subtitle to embed high‑traffic, moderate‑difficulty keywords (e.g., "Invoice Maker & Expense Manager").
- 2Expand the short description and full description with natural language variations of target keywords, ensuring the first 80 characters contain primary terms.
- 3Implement an in‑app prompt to solicit 5‑star reviews from users after successful invoice creation, aiming to raise the rating above 4.0.
- 4Create localized, high‑resolution screenshots and a 15‑second video showcasing thermal printing and inventory features.
- 5Run A/B tests on the new metadata and visual assets, monitoring changes in keyword rankings and the Visibility Score over 4‑6 weeks.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2360 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Rating needs improvement
A 3.7 rating may deter potential users. Focus on fixing bugs and improving UX.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 17/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Billculator Easy Invoice Maker?
Billculator Easy Invoice Maker has a visibility score of 17 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 8, 2026.
On how many keywords does Billculator Easy Invoice Maker rank?
Billculator Easy Invoice Maker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Billculator Easy Invoice Maker?
Based on shared keyword rankings, the most frequent competitors of Billculator Easy Invoice Maker are Calculator Plus with History. These apps appear next to Billculator Easy Invoice Maker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Billculator Easy Invoice Maker in on the Google Play?
Billculator Easy Invoice Maker is listed in the Business category on the Google Play.
How can Billculator Easy Invoice Maker improve its App Store Optimization?
Based on this audit, Billculator Easy Invoice Maker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Billculator Easy Invoice Maker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.