This audit was generated on May 6, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
Nira App

Nira App

Humble Nwachukwu

USUSen-USNo ratingNo reviews May 5, 2026

Visibility Score

7Critical

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
5
Based on keyword rankings
Keywords analyzed10
Ranked in top 1001
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
50
Rating and recency signals
RatingNo rating
Last updatedThis month

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

1

Ranked in top 100

0

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
nira#24
40
35
QR Reader for iPhone
Mercería Robles
NIRA
1
NYRA Bets - Horse Race Betting
2
eAqoonsi
3
PayMe - Personal loan app
4
nira balance
5
split electricity billOpportunityNot ranked
45
36
——
Tab - The simple bill splitter
1
Splitwise
2
tricount: Split & Settle Bills
3
We Energies
4
Plates by Splitwise
5
prepaid meter trackerOpportunityNot ranked
31
30
——
Bill Tracker Pro
1
Utility Meter Tracker
2
MyUsage Mobile
3
Prepaid Meter
4
Billiant: AI Bill Tracker
5
shared utility costsOpportunityNot ranked
34
25
——
City Utilities – My Account
1
Pepco
2
tricount: Split & Settle Bills
3
Splitwise
4
Kittysplit: Split Group Costs
5
electricity bill splitterOpportunityNot ranked
39
32
——
Tab - The simple bill splitter
1
We Energies
2
tricount: Split & Settle Bills
3
Splitwise
4
Tip Calculator & Bill Split
5
roommate bill trackerOpportunityNot ranked
34
32
——
Bill Tracker Pro
1
Roomiz: Roommate Chore & Bills
2
Bills Organizer & Reminder
3
Roomie - Find a Roommate
4
Buddy: Budget Planner App
5
fair billing appOpportunityNot ranked
44
34
——
Tab - The simple bill splitter
1
Deferit: Pay bills in 4
2
splitty: Split Bills & Tip
3
Zoho Invoice Maker App
4
Vyapar - Billing & Accounting
5
shared house billsOpportunityNot ranked
32
28
——
Homelify: Split Rent & Bills
1
Splid – Split group bills
2
tricount: Split & Settle Bills
3
Bill Organizer
4
Tab - The simple bill splitter
5
utility cost splitterOpportunityNot ranked
31
28
——
tricount: Split & Settle Bills
1
Tab - The simple bill splitter
2
Splitwise
3
Split: Bill Splitter
4
SplitIt: Group Bill Splitter
5
electricity cost calculatorOpportunityNot ranked
32
29
——
Electricity-Cost Calculator
1
Electrical Cost
2
Evo Energy - Cost Calculator
3
Energy Cost Calculator
4
Roadtrip Gas Price Calculator
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
QR Reader for iPhone

QR Reader for iPhone

Utilities

4.7Ahead1x
Ranking behind you
Apps that you outrank on shared keywords
Mercería Robles

Mercería Robles

Shopping

0.0Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Utilities chart position

Utilities
Not currently ranked in top 200
Google

Google

★ 4.7
Google Chrome

Google Chrome

★ 4.7
Google Authenticator

Google Authenticator

★ 4.9
4
Microsoft Edge: AI Browser

Microsoft Edge: AI Browser

★ 4.7
5
AT&T

AT&T

★ 4.8
6
myCar: Car Widgets & Dashboard

myCar: Car Widgets & Dashboard

★ 4.6
7
Xfinity

Xfinity

★ 4.3
8
My Verizon

My Verizon

★ 4.7
9
Cleanup: Phone Storage Cleaner

Cleanup: Phone Storage Cleaner

★ 4.7
10
Cleaner Guru: Clean Up Storage

Cleaner Guru: Clean Up Storage

★ 4.5
11
UK ETA

UK ETA

★ 3.3
12
My Spectrum

My Spectrum

★ 4.8
13
Proton VPN: Fast & Secure

Proton VPN: Fast & Secure

★ 4.6
14
TV Remote - Universal Control

TV Remote - Universal Control

★ 4.4
15
Universal TV Remote Control*

Universal TV Remote Control*

★ 4.7

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

Nira App has a very low visibility score (7/100) with almost no keyword rankings, no chart presence, and no user ratings. The immediate priority is to build keyword relevance and gather user feedback to lift its ASO performance.

Poor Keyword Rankings
high

Only 1 of the top 10 target keywords (nira) is ranked at position 24 with traffic 40 and difficulty 35. All other high‑traffic keywords (e.g., "split electricity bill" traffic 45, difficulty 36) are not ranked, indicating weak keyword optimization.

Zero Chart Presence
medium

Charts Score is 0% – the app does not appear in any global or category charts, which severely limits organic discoverability. Achieving chart placement should be a focus once keyword rankings improve.

No Ratings or Reviews
high

The app currently shows a 0.0 rating with 0 reviews, harming trust and conversion. Early users need to be encouraged to leave feedback to unlock the rating factor in the App Store algorithm.

High‑Traffic Keywords Unused
high

Keywords such as "prepaid meter tracker" (traffic 31, difficulty 30) and "electricity bill splitter" (traffic 39, difficulty 32) have decent search volume but no ranking. Incorporating these terms into the title, subtitle, and keyword field can capture untapped traffic.

Decent Quality Score
low

A Quality Score of 50% suggests the app’s metadata (icon, screenshots, description) meets basic standards. Refining screenshots to showcase the meter‑reading workflow and adding localized copy can push this higher.

Key Action Items
Priority actions to improve your app's visibility
  • 1Revise the app title and subtitle to include top‑traffic keywords like "Electricity Bill Splitter" and "Prepaid Meter Tracker".
  • 2Add the missing high‑traffic keywords to the 100‑character keyword field, prioritizing those with difficulty <35.
  • 3Launch an in‑app prompt or email campaign encouraging first‑time users to rate and review the app.
  • 4Create localized screenshots and a short video demo that highlight the meter‑reading and split calculation features.
  • 5Monitor keyword rankings weekly and adjust metadata to target the next set of high‑traffic keywords once initial ones rank within the top 30.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Recently updated

Your app was updated recently, signaling active maintenance to users and stores.

Areas to Improve
Issues to address

Low keyword visibility

Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.

Suggestions
Opportunities to explore

Improve visibility

Score of 7/100 suggests room for ASO optimization. Focus on keywords and category ranking.

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of Nira App?

Nira App has a visibility score of 7 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 6, 2026.

On how many keywords does Nira App rank?

Nira App is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of Nira App?

Based on shared keyword rankings, the most frequent competitors of Nira App are QR Reader for iPhone, Mercería Robles. These apps appear next to Nira App on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is Nira App in on the Apple App Store?

Nira App is listed in the Utilities category on the Apple App Store.

How can Nira App improve its App Store Optimization?

Based on this audit, Nira App should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Nira App.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.