How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
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Apps positioned directly before or after yours on keywords
Finance
Finance
Occurrence count shows how many keywords each competitor appears on
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Personalized insights generated by our AI
Friendly Budget Planner has a modest visibility score (12/100) with a single high‑ranking keyword (its exact name). Major weaknesses are low keyword coverage, zero ratings, and a sub‑par quality score, limiting discoverability in the Finance category.
The exact‑match keyword "friendly budget planner" ranks #2 with a traffic potential of 35, showing that the app name itself is discoverable. Leverage this by keeping the brand name prominent in the title and short description.
Only 1 of the top 10 target keywords is ranked; the remaining 9 (e.g., "budget tracker", "expense manager") have high traffic (53‑80) but difficulty >60 and are not ranked. Expanding keyword coverage will dramatically boost visibility.
The app currently has no user ratings or reviews, which hurts both conversion and the Play Store's algorithm. New users are less likely to install without social proof.
Quality score is only 50%, indicating missing assets such as high‑resolution screenshots, a feature graphic, or an app preview video. These elements are critical for both ranking and conversion.
Keywords like "personal finance" (traffic 49, difficulty 34) and "financial planner" (traffic 49, difficulty 36) are medium difficulty and high traffic. Adding them to the short description and in‑app copy can capture additional search volume.
Competitor "Budget planner—Expense tracker" ranks for shared keywords but only shares one keyword with your app. Analyze its metadata (icon, screenshots, bullet points) and adopt superior visual and copy elements to out‑perform it.
Finance chart position
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Common questions about this ASO audit.
Friendly Budget Planner has a visibility score of 12 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 6, 2026.
Friendly Budget Planner is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Friendly Budget Planner are Budget planner—Expense tracker, EasyBudget - Budget planning. These apps appear next to Friendly Budget Planner on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Friendly Budget Planner is listed in the Finance category on the Google Play.
Based on this audit, Friendly Budget Planner should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Friendly Budget Planner.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.