This audit was generated on May 21, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| inspo | #1 | — |  |     | ||
| recipe importerOpportunity | #94 |  |  |      | ||
| recipe saverOpportunity | Not ranked | — | — |  | ||
| meal planner appOpportunity | Not ranked | — | — |     | ||
| recipe organizerOpportunity | Not ranked | — | — |   | ||
| cooking assistantOpportunity | Not ranked | — | — |      | ||
| grocery list makerOpportunity | Not ranked | — | — |      | ||
| meal planning toolOpportunity | Not ranked | — | — |  | ||
| recipe managerOpportunity | Not ranked | — | — |    | ||
| cooking appOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
All recipes app
Food & Drink
INSPO
Social
Simple Recipe App For You
Food & Drink
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Food & Drink chart position
DoorDash: Food, Grocery, More
McDonald's
Uber Eats: Food and Grocery
Dunkin’
Wendy’s
Subway®
Starbucks
7-Eleven: Rewards & Shopping
Domino's Pizza USA
Instacart: Get Food Delivery
BURGER KING® App
Yelp: Food, Delivery & Reviews
ReciMe: Recipes & Meal Planner
Too Good To Go: End Food Waste
Dairy Queen® Food & Treats
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Inspo boasts excellent quality (100% quality score, 4.6 rating) but suffers from very low visibility due to poor keyword rankings and absence from charts. Immediate focus should be on expanding and optimizing keyword assets to capture high‑traffic terms and drive chart placement.
The app has a 4.6‑star rating from 648 reviews and a perfect Quality Score, indicating strong user satisfaction and a solid foundation for conversion. Leverage this by highlighting the rating in store assets to improve click‑through rates.
Only 2 of the 10 target keywords rank ("inspo" at #1). High‑traffic keywords such as "recipe saver" (traffic 41) and "meal planner app" (traffic 43) are unranked, limiting discoverability. This is the biggest driver of the 21/100 visibility score.
Charts Score is 0% with no ranking in Global or Category charts, meaning the app isn’t gaining organic momentum. Chart rankings depend on install velocity, ratings, and visibility, all currently low.
Keywords like "recipe saver" (traffic 41, difficulty 46), "grocery list maker" (traffic 48, difficulty 41) and "cooking assistant" (traffic 40, difficulty 36) have moderate difficulty and strong search volume. Adding them to the keyword field and incorporating them in the description can quickly improve rankings.
The description mentions AI extraction but does not use relevant keywords such as "AI recipe extractor" or "AI meal planner". Updating the short description, long description, and bullet points with these terms will align with user intent and improve relevance scores.
Running a short‑term install campaign (e.g., Google UAC) and incentivizing existing users to leave reviews can increase daily install counts, a prerequisite for chart ranking. Pair this with refreshed screenshots that showcase AI import and social‑media saving features.
- 1Revise app title to include a high‑traffic keyword (e.g., "Inspo – AI Recipe Saver & Meal Planner").
- 2Populate the keyword field with the top unranked terms: recipe saver, meal planner app, grocery list maker, cooking assistant, recipe organizer.
- 3Update short and long descriptions to embed the new keywords and emphasize AI extraction and social‑media recipe import.
- 4Add localized keyword variations for major markets (English, Spanish, Portuguese) and refresh screenshots to feature AI import and grocery list creation.
- 5Launch a low‑budget install campaign and encourage 5‑star reviews to raise install velocity and qualify for chart placement.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2076 characters, providing good keyword density and information for users.
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.6 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 21/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Inspo - Recipes & Meal Planner?
Inspo - Recipes & Meal Planner has a visibility score of 21 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 21, 2026.
On how many keywords does Inspo - Recipes & Meal Planner rank?
Inspo - Recipes & Meal Planner is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Inspo - Recipes & Meal Planner?
Based on shared keyword rankings, the most frequent competitors of Inspo - Recipes & Meal Planner are INSPO, All recipes app, Simple Recipe App For You. These apps appear next to Inspo - Recipes & Meal Planner on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Inspo - Recipes & Meal Planner in on the Google Play?
Inspo - Recipes & Meal Planner is listed in the Food & Drink category on the Google Play.
How can Inspo - Recipes & Meal Planner improve its App Store Optimization?
Based on this audit, Inspo - Recipes & Meal Planner should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Inspo - Recipes & Meal Planner.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.