This audit was generated on May 8, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
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Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Alibaba.com
Shopping
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
PackShip has a very low overall visibility (22/100) primarily due to poor keyword coverage and lack of user ratings, despite a respectable category rank of 7. Immediate focus should be on expanding keyword rankings and building social proof to boost its ASO performance.
Only 1 of the top 10 target keywords ("packship") ranks at position 1, while high‑traffic terms like "shipping calculator" (traffic 48) and "shipping costs" (traffic 46) are not ranked. Expand the keyword field to include these terms and monitor rankings weekly.
The app has a 0.0 rating with 0 reviews, dragging the quality score down to 50% and reducing conversion. Implement an in‑app review prompt after a successful calculation and incentivize feedback through a small discount or feature unlock.
PackShip sits at rank 7 in the Business category, indicating it already appeals to business users. Leverage this by highlighting business‑specific benefits (e.g., bulk shipping cost savings) in the subtitle and description.
The current title "PackShip: Shipping Calculator" leaves room for additional high‑value keywords such as "Box Finder" or "Rate Compare" within the 30‑character limit. Move secondary keywords to the subtitle to capture more search volume.
The description mentions a 3D packing view, but no screenshots demonstrate this feature. Add high‑resolution screenshots and a short preview video showcasing real‑time rate comparison and box selection to improve conversion.
- 1Revise the keyword list to include top‑traffic terms: "shipping calculator", "shipping costs", "box finder", "UPS rates", "FedEx quotes".
- 2Implement an in‑app prompt that asks satisfied users to leave a 5‑star review after a successful shipment calculation.
- 3Optimize the title to fit within 30 characters and shift additional keywords to the subtitle (e.g., "PackShip: Shipping Calculator & Box Finder").
- 4Create new App Store screenshots and a 15‑second video demo highlighting AI sizing, 3D packing view, and rate comparison.
- 5Add localized versions of the description and keyword set for key markets (US, Canada, UK) to capture region‑specific search traffic.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of PackShip: Shipping Calculator?
PackShip: Shipping Calculator has a visibility score of 22 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 8, 2026.
On how many keywords does PackShip: Shipping Calculator rank?
PackShip: Shipping Calculator is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of PackShip: Shipping Calculator?
Based on shared keyword rankings, the most frequent competitors of PackShip: Shipping Calculator are Alibaba.com. These apps appear next to PackShip: Shipping Calculator on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is PackShip: Shipping Calculator in on the Apple App Store?
PackShip: Shipping Calculator is listed in the Business category on the Apple App Store, currently ranked #7 in that category.
How can PackShip: Shipping Calculator improve its App Store Optimization?
Based on this audit, PackShip: Shipping Calculator should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to PackShip: Shipping Calculator.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.