This audit was generated on May 8, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| kalah game | #3 |  |  |    | ||
| mancala games | #7 |  |  |     | ||
| mancala | #21 |  |  |  | ||
| african board gamesOpportunity | Not ranked | — | — |     | ||
| oware rulesOpportunity | Not ranked | — | — |      | ||
| strategy board gamesOpportunity | Not ranked | — | — |      | ||
| seeds gameOpportunity | Not ranked | — | — |     | ||
| two player gamesOpportunity | Not ranked | — | — |      | ||
| turn based gamesOpportunity | Not ranked | — | — |      | ||
| board games onlineOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Checkers
Games
The Mancala
Games
Mancala and Friends
Games
Mancala game
Games
WePlay - Game & Party
Entertainment
Mancala : Board Game
Games
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Games chart position
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Arrows – Puzzle Escape
Block Out! - Color Sort Puzzle
Arrows GO!
Pixel Flow!
Roblox
RUSH: Xtreme
Royal Kingdom
Gossip Harbor®: Merge & Story
Disney Solitaire
Solitaire Associations Journey
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Mancala games has a decent keywords score (83%) but lacks visibility in charts and overall quality, resulting in a 65/100 visibility rating. Immediate focus should be on boosting rankings for high‑traffic keywords and improving app quality to drive installs.
3 of the 10 analyzed keywords rank in the top 10 (kalah game #3, mancala games #7), delivering a strong 83% keyword score. Leverage this foundation by expanding the keyword list with related terms that already have moderate difficulty.
The app title "Mancala games" directly matches a high‑traffic keyword (traffic 41) and currently ranks #7, helping discoverability. Keep the primary keyword in the title while adding a short subtitle for additional terms.
Charts Score is 0% with no global or category ranking, meaning the app is not appearing in any top‑charts. This limits organic exposure and can hurt install velocity.
Quality Score sits at 50% and the app has a 0.0 rating with zero reviews, signaling poor perceived quality and low user trust. Address performance issues, add compelling screenshots, and prompt for reviews.
High‑traffic keywords such as "african board games" (traffic 40, difficulty 34) and "oware rules" (traffic 42, difficulty 28) are unranked. Adding these to the keyword field and sprinkling them in the subtitle/description can unlock new traffic with relatively low competition.
- 1Revise the subtitle to include top‑traffic, low‑difficulty keywords (e.g., "Kalah, Oware, African Board Games").
- 2Add 3-5 high‑impact keywords ("oware", "bao", "omweso", "congkak", "African board games") to the keyword list and integrate them naturally into the description.
- 3Improve app quality: fix any bugs, enhance UI responsiveness, and add localized screenshots/video that showcase each mancala variant.
- 4Implement an in‑app review prompt after a successful game to generate at least 30+ 4‑5 star reviews within 30 days.
- 5Launch a small ASO A/B test for the app icon and first screenshot to boost conversion rates and push the app into the Games category charts.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3275 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): kalah game.
Good visibility score
Score of 65/100 indicates solid app store presence.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Mancala: oldest board game?
Mancala: oldest board game has a visibility score of 65 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 8, 2026.
On how many keywords does Mancala: oldest board game rank?
Mancala: oldest board game is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Mancala: oldest board game?
Based on shared keyword rankings, the most frequent competitors of Mancala: oldest board game are Checkers, Mancala game, The Mancala. These apps appear next to Mancala: oldest board game on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Mancala: oldest board game in on the Apple App Store?
Mancala: oldest board game is listed in the Games category on the Apple App Store.
How can Mancala: oldest board game improve its App Store Optimization?
Based on this audit, Mancala: oldest board game should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Mancala: oldest board game.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.