This audit was generated on May 8, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| desiflix | #1 | Live trend | — |  | |||
| ott guide | #1 | Live trend | — |  | |||
| indian ott apps | #9 | Live trend |  | | |||
| bollywood moviesOpportunity | Not ranked | Live trend | — | — | |||
| south asian cinemaOpportunity | Not ranked | Live trend | — | — | |||
| ott platform guideOpportunity | Not ranked | Live trend | — | — | |||
| movie finderOpportunity | Not ranked | Live trend | — | — | |||
| regional cinema guideOpportunity | Not ranked | Live trend | — | — | |||
| where to watch bollywoodOpportunity | Not ranked | Live trend | — | — | |||
| desi movies onlineOpportunity | Not ranked | Live trend | — | — |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
YuppTV - Live TV & Movies
Entertainment
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
DesiFlix enjoys strong core keyword rankings and perfect quality score, but its overall visibility is limited by missing rankings for high‑traffic terms and lack of chart presence. Prioritize expanding keyword coverage and social proof to boost the Visibility Score.
The app ranks #1 for its brand keyword "desiflix" (traffic 64, difficulty 40) and for the primary intent keyword "ott guide" (traffic 39, difficulty 37). Maintaining these positions should remain a focus while building on their momentum.
A 100% quality score indicates excellent metadata, screenshots, and app stability, giving the app a solid foundation for any keyword or creative experiments.
Six of the top‑10 analyzed keywords (e.g., "bollywood movies" traffic 76, difficulty 35) are not ranked, causing a loss of potential discoverability. These terms have the highest search volume in the niche.
The app has a 5.0 rating but 0 reviews, which limits user trust and affects the algorithm’s confidence score. Competitors like YuppTV have visible review counts.
Add medium‑difficulty, high‑traffic keywords such as "bollywood movies", "south asian cinema", and "where to watch bollywood" to the title, subtitle, and keyword field. Aim for a minimum of 3‑4 new rankings in the next 4 weeks.
Highlight the new AI‑powered search in the subtitle and first‑line description (e.g., "AI‑powered OTT search for Bollywood, Tollywood & more"). This differentiates DesiFlix from ZEE5 and OttPlayertv and can capture additional keyword relevance around "AI movie finder".
- 1Add the high‑traffic keywords (bollywood movies, south asian cinema, where to watch bollywood, indian ott apps) to the app title, subtitle, and keyword field, respecting character limits.
- 2Create a short‑form video preview showcasing AI search in action and upload it as the primary App Store preview.
- 3Initiate an in‑app prompt or email campaign encouraging users to leave a 5‑star review after completing a search, targeting at least 30 reviews in 30 days.
- 4Monitor competitor keyword sets weekly; if ZEE5 or OttPlayertv rank for a shared keyword, tweak copy to include a differentiator (e.g., "free AI guide vs. subscription only").
- 5Submit an updated screenshot set that visualizes the AI search UI and regional cinema categories to reinforce the app’s unique value proposition.
Category Ranking
Entertainment chart position
Amazon Prime Video
TikTok - Videos, Shop & LIVE
Ticketmaster－Buy, Sell Tickets
Netflix Game Controller
HBO Max: Stream Movies & TV
Netflix
The Roku App (Official)
Disney+
Tubi: Movies & Live TV
Peacock TV: Stream TV & Movies
Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of DesiFlix - OTT Guide?
DesiFlix - OTT Guide has a visibility score of 66 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 8, 2026.
On how many keywords does DesiFlix - OTT Guide rank?
DesiFlix - OTT Guide is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of DesiFlix - OTT Guide?
Based on shared keyword rankings, the most frequent competitors of DesiFlix - OTT Guide are ZEE5 Movies, Web Series, Shows, OttPlayertv, YuppTV - Live TV & Movies. These apps appear next to DesiFlix - OTT Guide on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is DesiFlix - OTT Guide in on the Apple App Store?
DesiFlix - OTT Guide is listed in the Entertainment category on the Apple App Store.
How can DesiFlix - OTT Guide improve its App Store Optimization?
Based on this audit, DesiFlix - OTT Guide should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to DesiFlix - OTT Guide.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.