This audit was generated on May 10, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| kitcha | #1 | Live trend | — |  | |||
| recipe saverOpportunity | Not ranked | Live trend | — | — | |||
| meal planner | Not ranked | Live trend | — | — | |||
| recipe organizerOpportunity | Not ranked | Live trend | — | — | |||
| grocery list appOpportunity | Not ranked | Live trend | — | — | |||
| recipe managerOpportunity | Not ranked | Live trend | — | — | |||
| meal planning toolsOpportunity | Not ranked | Live trend | — | — | |||
| recipe book appOpportunity | Not ranked | Live trend | — | — | |||
| cooking plannerOpportunity | Not ranked | Live trend | — | — | |||
| recipe collectorOpportunity | Not ranked | Live trend | — | — |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Kitchen Scramble: Cooking Game
Game Simulation
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
Kitcha has a strong product rating and brand keyword ranking but suffers from poor keyword visibility and no category ranking, resulting in a very low overall visibility score (19/100). Immediate focus should be on keyword integration and metadata enrichment to capture high‑traffic searches.
The app holds a 4.6 rating with 408 reviews and a 100% quality score, indicating users are satisfied and the technical health is solid. Leverage this trust in marketing assets and reviews to boost conversion.
Only the brand term "kitcha" ranks (position 1). All 9 high‑traffic keywords (e.g., "recipe saver", "meal planner", "grocery list app") are not ranked, with traffic potential ranging 40‑79 and difficulties 36‑78. The app is missing these keywords in title, short description, and long description.
The app is not appearing in the Food & Drink category charts, limiting discoverability through browsing. This is likely caused by missing category‑relevant keywords and insufficient install velocity signals.
Incorporate top‑10 keywords naturally into the title (max 30 chars), short description (80 chars) and long description. Example title: "Kitcha: Recipe Saver & Meal Planner"; short description: "Save recipes, plan meals, shared grocery list". This can dramatically lift keyword score.
Add a short video (15‑30 sec) and 4‑5 high‑resolution screenshots highlighting Instagram/TikTok import, weekly meal planner, shared grocery list, and ad‑free experience. Visuals improve click‑through rate, which feeds the Play Store algorithm.
- 1Revise app title to include primary keywords (e.g., "Kitcha: Recipe Saver & Meal Planner").
- 2Rewrite short and full descriptions, embedding all top‑10 target keywords naturally.
- 3Add a compelling short video and updated screenshots showcasing key features and social‑media import functionality.
- 4Implement an in‑app review prompt timed after a successful recipe save to increase review count.
- 5Monitor keyword rankings weekly and adjust secondary keywords (e.g., "grocery list app", "meal planning tools") based on difficulty and traffic.
Category Ranking
Food & Drink chart position
DoorDash: Food, Grocery, More
McDonald's
7-Eleven: Rewards & Shopping
Uber Eats: Food and Grocery
Raising Cane's Chicken Fingers
Domino's Pizza USA
BURGER KING® App
Instacart: Get Food Delivery
Yelp: Food, Delivery & Reviews
Starbucks
Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Kitcha: Recipe & Meal Planner?
Kitcha: Recipe & Meal Planner has a visibility score of 19 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 10, 2026.
On how many keywords does Kitcha: Recipe & Meal Planner rank?
Kitcha: Recipe & Meal Planner is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Kitcha: Recipe & Meal Planner?
Based on shared keyword rankings, the most frequent competitors of Kitcha: Recipe & Meal Planner are Kitchen Scramble: Cooking Game. These apps appear next to Kitcha: Recipe & Meal Planner on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Kitcha: Recipe & Meal Planner in on the Google Play?
Kitcha: Recipe & Meal Planner is listed in the Food & Drink category on the Google Play.
How can Kitcha: Recipe & Meal Planner improve its App Store Optimization?
Based on this audit, Kitcha: Recipe & Meal Planner should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Kitcha: Recipe & Meal Planner.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.