This audit was generated on May 11, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
7
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| simple recipe | #1 | — |  |     | ||
| recipe saver | #12 |  |  |     | ||
| recipe storage | #22 | |  |   | ||
| recipe manager | #28 |  |  |    | ||
| recipe organizer | #32 |  | | | ||
| digital cookbookOpportunity | #85 |  |  |  | ||
| cookbook appOpportunity | #92 |  |  |  | ||
| meal planning appOpportunity | Not ranked | — | — |    | ||
| grocery list appOpportunity | Not ranked | — | — |      | ||
| meal planner | Not ranked | — | — | |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Pepper - Recipe Organizer
Food & Drink
Recipe Book & Grocery Shopping
Food & Drink
Recipe Box - Recipy
Food & Drink
Recipes & Meal Plan - Receply
Food & Drink
Recipes Book:Cook All Recipes
Food & Drink
RecipeBox
Food & Drink
Tasty
Food & Drink
My Recipe Book Planner
Food & Drink
Eat This Much - Meal Planner
Health & Fitness
MealPrepPro Meal Planner
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Food & Drink chart position
DoorDash: Food, Grocery, More
McDonald's
Uber Eats: Food and Grocery
Raising Cane's Chicken Fingers
Domino's Pizza USA
7-Eleven: Rewards & Shopping
Yelp: Food, Delivery & Reviews
Wendy’s
Starbucks
BURGER KING® App
Instacart: Get Food Delivery
Subway®
Chick-fil-A®
Dairy Queen® Food & Treats
Chipotle
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Simple Recipe: Recipe Saver ranks #1 for its brand keyword but overall visibility is low (45/100) due to poor coverage of high‑traffic, moderate‑difficulty keywords and no category ranking.
The app holds rank 1 for "simple recipe" (traffic 45, difficulty 45), giving a solid anchor for ASO. Leverage this by keeping the brand name in the title and short description.
Only 7 of the top 10 target keywords are ranked; high‑traffic terms like "meal planning app" (traffic 71) and "grocery list app" (traffic 79) are not ranked at all, dragging the Keywords Score to 53%. Expand the keyword set and integrate missing terms.
The app is not ranked in the Food & Drink category, contributing to a 0% Charts Score. Category visibility is essential for organic installs; improving installs and keyword relevance will help gain a category position.
Keywords such as "meal planner" (traffic 69, difficulty 78) and "digital cookbook" (traffic 46, difficulty 38) have strong demand. Adding these phrases to the title, short description, and long description can boost rankings with manageable effort.
Competitors like Pepper and Recipe Book & Grocery Shopping are ahead on shared keywords. Conduct a side‑by‑side feature and benefit comparison, then highlight unique features (e.g., URL‑cleaning, integrated grocery list) in the description to out‑rank them.
Only 14 reviews exist despite a 4.5 rating. More reviews improve credibility and can influence the Quality Score positively. Implement in‑app prompts after a successful save or meal plan creation.
- 1Rewrite title and short description to include high‑traffic keywords: "Meal Planner", "Grocery List", "Digital Cookbook" while preserving the brand name.
- 2Expand the long description with natural‑language sentences that embed the unranked keywords (e.g., "Plan your meals, create grocery lists, and store digital cookbooks all in one app").
- 3Add localized screenshots and a short promo video highlighting the URL‑cleaning and grocery‑list features to improve conversion and support category ranking.
- 4Launch an in‑app review prompt after users save at least 3 recipes to boost total review count.
- 5Monitor competitor keyword updates weekly and adjust metadata to capture any new high‑traffic terms they rank for.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3442 characters, providing good keyword density and information for users.
Strong visual presence
22 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.5 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Simple Recipe: Recipe Saver?
Simple Recipe: Recipe Saver has a visibility score of 45 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 11, 2026.
On how many keywords does Simple Recipe: Recipe Saver rank?
Simple Recipe: Recipe Saver is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 7 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Simple Recipe: Recipe Saver?
Based on shared keyword rankings, the most frequent competitors of Simple Recipe: Recipe Saver are RecipeBox, Tasty, Pepper - Recipe Organizer. These apps appear next to Simple Recipe: Recipe Saver on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Simple Recipe: Recipe Saver in on the Google Play?
Simple Recipe: Recipe Saver is listed in the Food & Drink category on the Google Play.
How can Simple Recipe: Recipe Saver improve its App Store Optimization?
Based on this audit, Simple Recipe: Recipe Saver should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Simple Recipe: Recipe Saver.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.