This audit was generated on May 10, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| asian paints | #10 |  |  |      | ||
| home interior | #100 |  | — |      | ||
| interior designOpportunity | Not ranked | — | — |   | ||
| home decorOpportunity | Not ranked | — | — |  | ||
| interior decoratorOpportunity | Not ranked | — | — |  | ||
| room designOpportunity | Not ranked | — | — |  | ||
| decor ideasOpportunity | Not ranked | — | — |     | ||
| interior designerOpportunity | Not ranked | — | — | | ||
| house decorationOpportunity | Not ranked | — | — |  | ||
| space planningOpportunity | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Masterstrokes, APC
Business
My Home Design Story
Game Puzzle
MyGdata
Productivity
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Business chart position
Indeed Job Search
Microsoft Teams
Microsoft Authenticator
DoorDash - Dasher
Zoom Workplace
ADP Mobile Solutions
FedEx Mobile
Uber - Driver: Drive & Deliver
UPS
LinkedIn: Community & Network
UKG Pro
Amazon Flex
Workday
Spark Driver
Square Point of Sale: Payment
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app suffers from extremely low visibility (9/100) with only 2 of 10 target keywords ranked and no user reviews, resulting in a zero quality score. Immediate focus should be on keyword optimization, acquiring reviews, and improving store‑listing assets.
Only 2 of the 10 analyzed keywords are ranked (asian paints at #10, home interior at #100). High‑traffic keywords like "interior design" and "home decor" are not ranked despite traffic >55 and moderate difficulty, indicating missed optimization opportunities.
Rating is 0.0 with no reviews, leading to a Quality Score of 0. This dramatically reduces trust and install conversion. The app needs a systematic plan to collect authentic 5‑star reviews quickly.
The brand keyword "asian paints" is already ranked #10 with traffic 49 and low difficulty (35). Keeping the brand in the title while adding complementary high‑volume terms can boost overall keyword footprint.
The app is listed under Business but is not ranked in that category, and the core product is interior design. Switching to a more relevant category such as "Lifestyle > Home & Garden" can improve discoverability.
Current listing lacks compelling screenshots or a promo video, which are critical for conversion. Adding 5+ high‑resolution images and a short video with keyword overlays can increase click‑through rates.
Asian Paints' 75‑year heritage provides strong brand equity. Highlighting the brand story and trust signals in the description can differentiate the app from competitors.
- 1Rewrite the app title and short description to include top‑traffic keywords (e.g., "Interior Design & Home Decor by Asian Paints").
- 2Create and upload 5+ high‑quality screenshots and a 15‑second promo video with keyword‑rich captions.
- 3Launch an in‑app review prompt and incentive program to secure at least 20 five‑star reviews within 30 days.
- 4Re‑categorize the app to "Lifestyle > Home & Garden" (or the most relevant sub‑category) and update the category metadata.
- 5Expand the long description to >1000 characters, naturally embed all 10 target keywords, and add bullet‑point benefits.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
20 screenshots give users a comprehensive view of your app.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): asian paints.
Infrequent updates
Last updated 21 months ago. Regular updates signal active development and improve rankings.
Improve visibility
Score of 9/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Beautiful Homes Interior Decor?
Beautiful Homes Interior Decor has a visibility score of 9 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 10, 2026.
On how many keywords does Beautiful Homes Interior Decor rank?
Beautiful Homes Interior Decor is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Beautiful Homes Interior Decor?
Based on shared keyword rankings, the most frequent competitors of Beautiful Homes Interior Decor are Masterstrokes, APC, MyGdata, My Home Design Story. These apps appear next to Beautiful Homes Interior Decor on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Beautiful Homes Interior Decor in on the Google Play?
Beautiful Homes Interior Decor is listed in the Business category on the Google Play.
How can Beautiful Homes Interior Decor improve its App Store Optimization?
Based on this audit, Beautiful Homes Interior Decor should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Beautiful Homes Interior Decor.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.