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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
8
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| rent my equipment | #1 | Live trend | — |  | |||
| equipment rental | #1 | Live trend | — |  | |||
| tool rental | #1 | Live trend | — |  | |||
| equipment sharing | #1 | Live trend | — |  | |||
| heavy equipment rental | #1 | Live trend | — |  | |||
| equipment marketplace | #2 | Live trend |  |  | |||
| peer to peer rental | #5 | Live trend |  |  | |||
| gear rental | #7 | Live trend |  |  | |||
| camera rental | #83 | Live trend |  |  | |||
| trailer rental | #85 | Live trend |  |  |
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Personalized insights generated by our AI
Rent My Equipment has an excellent keywords footprint (100% score) but suffers from low quality and visibility scores, preventing chart placement and user acquisition. Immediate focus should be on boosting listing quality and capitalizing on high‑traffic keywords where rankings are weak.
Eight of the ten analyzed keywords rank in the top 5, including "rent my equipment" (rank 1) and "equipment rental" (rank 1). This demonstrates strong relevance and provides a solid foundation for organic discovery.
The overall quality score is only 13%, indicating deficiencies in visual assets, description depth, or localization. Improving screenshots, app icon, and a compelling video can lift conversion rates and overall ranking.
Charts score is 0% with no global or category rankings, meaning the app is not gaining momentum in the Business category. Without chart traction, organic visibility plateaus.
Keywords like "trailer rental" (rank 85, traffic 53) and "camera rental" (rank 83, traffic 43) have strong search volume but low rankings. Adding these terms to the title, short description, or creating dedicated feature screenshots can improve their positions.
The app currently has a 0.0 rating with no reviews, which deters installs. Implementing in‑app review prompts after a successful rental and offering small incentives will quickly generate social proof.
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Common questions about this ASO audit.
Rent My Equipment has a visibility score of 76 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 10, 2026.
Rent My Equipment is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 8 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Rent My Equipment are RentMy Equip. Rental Software, Rent 2 Own, Neighbors Trailer- Renter. These apps appear next to Rent My Equipment on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Rent My Equipment is listed in the Business category on the Google Play.
Based on this audit, Rent My Equipment should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Rent My Equipment.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US
