This audit was generated on May 12, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| track order | #3 |  |  |    | ||
| order tracker | #5 | |  |  | ||
| shopping | Not ranked | — | — |      | ||
| online shopping | Not ranked | — | — |   | ||
| shop anytimeOpportunity | Not ranked | — | — |      | ||
| secure shoppingOpportunity | Not ranked | — | — |      | ||
| easy online shoppingOpportunity | Not ranked | — | — |   | ||
| favorite brandsOpportunity | Not ranked | — | — |      | ||
| quick shoppingOpportunity | Not ranked | — | — |    | ||
| shop online | Not ranked | — | — | |
Keyword Competitors
Apps positioned directly before or after yours on keywords
17TRACK Package Tracker
Shopping
Package Tracker
Productivity
Route: Package Tracker
Shopping
Parcels: Track Online Orders
Shopping
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Shopping chart position
Temu: Shop Like a Billionaire
Whatnot: Shop, Sell, Connect
Shop: All your favorite brands
SHEIN-Shopping Online
Walmart: Shopping & Savings
Amazon Shopping
GovAuctions.com - Shop Surplus
AliExpress - Shopping App
eBay online shopping & selling
Circle K
Vinted: Shop & sell pre-loved
Lowe's
Etsy: Shop Home, Style & More
Costco Wholesale
Sam's Club: Shopping & Savings
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The app scores 55/100 with modest keyword performance—only 2 of 10 target keywords rank (track order #3, order tracker #5). Major gaps exist in category ranking, user reviews, and broader keyword coverage, making visibility improvement the top priority.
Two high‑traffic keywords already rank well: "track order" (rank 3, traffic 47) and "order tracker" (rank 5, traffic 49). Preserve these positions by keeping them prominent in the title and short description.
Only 20% of the target list ranks; 8 high‑traffic keywords (e.g., "online shopping" traffic 63, difficulty 68) are missing from the store listing. Expand the title, short description, and full description to embed these terms and improve relevance.
The app is not appearing in the Shopping category rankings, which suppresses organic discovery. Optimizing category‑specific keywords and adding a category‑aligned subtitle can unlock chart placement.
With 0 reviews, the app lacks social proof, hurting click‑through and conversion rates. Implement an in‑app review prompt after a successful order‑track event to generate authentic 5‑star feedback.
Competitors like 17TRACK rank for shared keywords but dominate the market. By targeting additional related terms (e.g., "secure shopping", "shop anytime", "favorite brands") and highlighting unique features, the app can capture overflow traffic.
- 1Revise the app title to include "Track Order" and a high‑traffic keyword like "Shopping" (e.g., "Shopping: Track Order & Packages").
- 2Enrich the short and full description with the missing high‑traffic keywords (online shopping, secure shopping, shop anytime, favorite brands).
- 3Add an in‑app review flow triggered after a user successfully tracks an order to build a base of 5‑star reviews.
- 4Update screenshots and feature graphic to showcase real‑time tracking, brand variety, and security benefits, using keyword‑rich overlay text.
- 5Run A/B tests on the app icon and primary screenshot to improve click‑through rates and monitor changes in the Shopping category chart position.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 2 keyword(s): track order, order tracker.
Short description
Your app description is only 217 characters. A longer description (1500-4000 chars) improves discoverability and conversion.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Shopping: Track Your Order?
Shopping: Track Your Order has a visibility score of 55 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 12, 2026.
On how many keywords does Shopping: Track Your Order rank?
Shopping: Track Your Order is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Shopping: Track Your Order?
Based on shared keyword rankings, the most frequent competitors of Shopping: Track Your Order are 17TRACK Package Tracker, Route: Package Tracker, Package Tracker. These apps appear next to Shopping: Track Your Order on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Shopping: Track Your Order in on the Google Play?
Shopping: Track Your Order is listed in the Shopping category on the Google Play.
How can Shopping: Track Your Order improve its App Store Optimization?
Based on this audit, Shopping: Track Your Order should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Shopping: Track Your Order.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.