This audit was generated on May 7, 2026
The data may no longer be up to date.
INVisibility Breakdown
How your app performs across different visibility factors
Want to track this data in real-time?
Sign up for free and get daily updates on your app's visibility and rankings.
Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| placemark | #2 |  |  |    | ||
| places visitedOpportunity | #55 |  |  |      | ||
| travel trackerOpportunity | Not ranked | — | — |    | ||
| map trackerOpportunity | Not ranked | — | — |      | ||
| travel logOpportunity | Not ranked | — | — |   | ||
| custom mapsOpportunity | Not ranked | — | — |      | ||
| trip trackerOpportunity | Not ranked | — | — |     | ||
| world mapOpportunity | Not ranked | — | — |      | ||
| travel historyOpportunity | Not ranked | — | — |     | ||
| location trackerOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Placemark
Reference
Itinerary Travel Planner App
Travel
Placemarker
Travel
Avia Fly Tracker
Utilities
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Travel chart position
Rapido: Bike-Taxi, Auto & Cabs
RailOne
Where is My Train - by Google
Uber - Request a ride
Porter - Logistics Service App
MakeMyTrip Flight, Hotel, Bus
Ola: Book Cab, Auto, Bike Taxi
redBus: Bus, Train Booking App
IRCTC Rail Connect
Digi Yatra
Airbnb
ConfirmTkt: Train Booking App
ixigo Trains: Ticket Booking
Rajmargyatra
ixigo: Flight & Hotel Booking
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Placemark has a strong brand keyword (rank 2) but overall visibility is low (15/100) due to poor keyword coverage, missing category ranking, and average quality score. Immediate focus should be on expanding and optimizing keywords, enhancing metadata, and improving app assets to boost rankings and attract reviews.
The exact app name "placemark" ranks #2 with 17 monthly searches and low difficulty (29), giving a solid foothold for brand visibility. Leverage this by reinforcing the brand in title, subtitle, and promotional text.
Only 2 of the top 10 target keywords are ranked; 8 high‑traffic keywords (e.g., "travel tracker", "location tracker") are unranked despite moderate difficulty (40‑55). Expand the keyword field with these terms and add long‑tail variants to capture more traffic.
The app is not ranked in the Travel category, which limits discoverability for users browsing by genre. Optimizing the subtitle and primary keyword set for category relevance can unlock chart placement.
Competitors like "Placemark" and "Itinerary Travel Planner" rank ahead with shared keywords. Conduct a side‑by‑side keyword gap analysis, adopt missing high‑traffic terms, and differentiate with unique phrases such as "custom maps" or "trip tracker".
Quality Score sits at 50% with no user reviews (0/5 rating) and likely outdated screenshots. Refresh visual assets with localized captions, add an app preview, and launch a review‑generation campaign to improve perceived quality.
- 1Conduct comprehensive keyword research and fill the 100‑character keyword field with high‑traffic, low‑difficulty terms (e.g., travel tracker, location tracker, trip tracker).
- 2Revise the app title and subtitle to include top keywords while staying within character limits (e.g., "Placemark – Travel & Trip Tracker").
- 3Rewrite the description using keyword‑rich bullet points, ensuring each high‑traffic term appears naturally at least 3‑4 times.
- 4Update screenshots and add a 15‑second app preview that highlights interactive maps and statistics; include localized text overlays with target keywords.
- 5Implement an in‑app prompt after a travel milestone to encourage 4‑star+ reviews, and run a small incentive campaign to collect initial ratings.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 15/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
Track Placemark - Track Places in real-time
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
No credit card required · Cancel anytime
Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Placemark - Track Places?
Placemark - Track Places has a visibility score of 15 out of 100 on the Apple App Store (IN). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 7, 2026.
On how many keywords does Placemark - Track Places rank?
Placemark - Track Places is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Placemark - Track Places?
Based on shared keyword rankings, the most frequent competitors of Placemark - Track Places are Placemark, Placemarker, Itinerary Travel Planner App. These apps appear next to Placemark - Track Places on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Placemark - Track Places in on the Apple App Store?
Placemark - Track Places is listed in the Travel category on the Apple App Store.
How can Placemark - Track Places improve its App Store Optimization?
Based on this audit, Placemark - Track Places should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Placemark - Track Places.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.