This audit was generated on May 7, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| conversation prep | #2 |  |  |    | ||
| inkling | #8 |  |  |      | ||
| talk prepOpportunity | #78 |  |  |     | ||
| social conversationOpportunity | Not ranked | — | — |      | ||
| news briefOpportunity | Not ranked | — | — |      | ||
| personalized newsOpportunity | Not ranked | — | — |      | ||
| preparation toolOpportunity | Not ranked | — | — |      | ||
| better conversationsOpportunity | Not ranked | — | — |      | ||
| daily news rundownOpportunity | Not ranked | — | — |     | ||
| conversation starterOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Inkling by Divine Karma
Lifestyle
ELSA Speak - English Learning
Education
Ringle - 1:1 Online English
Education
Inkle Visualizer
Productivity
QuickWit: Conversation Coach
Productivity
Let's Talk!
Education
Occurrence count shows how many keywords each competitor appears on
Category Ranking
News chart position
X
CrimeRadar Dispatch Audio
Substack
Nextdoor: Neighborhood Network
NewsBreak: Local News & Alerts
Citizen: Safety & Live Video
Ground News
Police Scanner Radio & Fire
NYTimes: US and Global News
Stocks.News－Market Investment
NBC LA: News, Weather, Live TV
Watch Duty: Wildfire Maps
Police Scanner: Crime Radar
Police Scanner: Fire Radio
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Inkling ranks 8 for its brand name and 2 for the primary keyword "conversation prep" but overall visibility is low (40/100) due to poor keyword coverage, no chart rankings, and a modest quality score. Immediate focus should be on expanding and optimizing keyword set while boosting app store assets to improve rankings and conversion.
The app’s own brand keyword "inkling" ranks at position 8 with traffic 71 and difficulty 36, indicating strong brand awareness. Preserve this position and use the brand name in the subtitle and promotional text to reinforce discoverability.
Only 2 of the top 10 target keywords are ranked ("inkling" and "conversation prep"). High‑traffic keywords such as "social conversation" (traffic 45) and "news brief" (traffic 61) are not ranked at all, causing missed opportunities.
Quality score is 50% with zero reviews, no ratings, and likely insufficient visual assets (screenshots/video). This hurts both ranking algorithms and conversion rates.
Add and prioritize keywords with the highest traffic and moderate difficulty: "social conversation" (traffic 45, diff 38), "news brief" (traffic 61, diff 45), and "personalized news" (traffic 58, diff 46). Incorporate them naturally into the subtitle, description, and keyword field.
Competitors like "ELSA Speak" and "Ringle" rank ahead on shared keywords. Analyze their subtitle and screenshot copy for keyword placement and adopt unique value propositions (e.g., "real‑time news‑driven conversation cards") to differentiate.
- 1Refresh metadata: add a keyword‑rich subtitle (max 30 chars) and update the keyword field with top‑traffic terms identified.
- 2Create 5 high‑resolution screenshots and a 15‑second preview video highlighting the Prep cards and news source integration.
- 3Implement an in‑app prompt to solicit 5‑star reviews after a user completes at least one conversation prep session.
- 4A/B test two description variants that embed the new keyword set and track changes in keyword rankings over 2‑3 weeks.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2156 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Inkling: Conversation Prep?
Inkling: Conversation Prep has a visibility score of 40 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 7, 2026.
On how many keywords does Inkling: Conversation Prep rank?
Inkling: Conversation Prep is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Inkling: Conversation Prep?
Based on shared keyword rankings, the most frequent competitors of Inkling: Conversation Prep are Inkling by Divine Karma, Inkle Visualizer, ELSA Speak - English Learning. These apps appear next to Inkling: Conversation Prep on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Inkling: Conversation Prep in on the Apple App Store?
Inkling: Conversation Prep is listed in the News category on the Apple App Store.
How can Inkling: Conversation Prep improve its App Store Optimization?
Based on this audit, Inkling: Conversation Prep should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Inkling: Conversation Prep.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.