This audit was generated on May 19, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| zinnia | #1 | — |  |     | ||
| bullet journal | #65 |  |  |      | ||
| digital journalOpportunity | #72 |  | |     | ||
| customizable plannerOpportunity | #79 |  |  |    | ||
| digital plannerOpportunity | Not ranked | — | — |   | ||
| journal appOpportunity | Not ranked | — | — |  | ||
| habit tracker | Not ranked | — | — |      | ||
| mood tracker | Not ranked | — | — |      | ||
| planner appOpportunity | Not ranked | — | — |    | ||
| google calendar syncOpportunity | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Plan to Eat: Meal Planner
Food & Drink
Simple Diary - journal w/ lock
Tools
Simple Journal - Private Notes
Lifestyle
Zinnia TV
Medical
AI Remodel - Interior Design
House & Home
Daily Planner, To Do List
Productivity
My Diary – Daily Journal
Tools
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Lifestyle chart position
Life360: Stay Connected & Safe
T-Life
DailyGift: Earn Reward
KashKick: Get paid to have fun
Ring - Always Home
Amazon Alexa
Lemon8 - Lifestyle Community
Google Home
LG ThinQ
Nextdoor: Neighborhood Network
Cash Giraffe: Real Money Games
VYBS: Play & Earn Rewards
Playful Rewards: Play & Earn
Lite Stamper
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Zinnia ranks #1 for its brand keyword but struggles with overall visibility, ranking for only 4 of 10 target keywords and lacking any chart presence. Immediate focus should be on expanding keyword coverage, boosting quality assets, and driving installs to improve rankings.
The app ranks #1 for the exact brand term "zinnia" with traffic 87 and moderate difficulty (44), securing a solid foothold for brand searches. Leverage this by using the brand name prominently in the title and description to maintain visibility.
Only 4 of the 10 target keywords are ranked (zinnia, customizable planner, digital journal, bullet journal). High‑traffic terms like "digital planner" (traffic 55), "journal app" (75), "habit tracker" (78) and "mood tracker" (71) are not ranking, indicating missed discovery potential.
The app has a 0% charts score, meaning it is not appearing in top‑charts for installs or ratings. This is a major barrier to organic growth and reduces algorithmic favorability.
Incorporate top‑traffic, moderate‑difficulty keywords such as "digital planner", "habit tracker" and "mood tracker" into the app title (max 30 chars) and short description. This can quickly improve relevance for those high‑volume searches.
Quality score sits at 50%. Adding high‑resolution screenshots that showcase stickers, Google Calendar sync, and habit‑tracking features, plus a 15‑second promo video, can boost conversion rates and overall quality score.
The app is not ranked within the Lifestyle category, limiting exposure to category‑specific browsing. Align metadata with Lifestyle‑focused terms and ensure the category selection matches competitor standards.
- 1Revise title to include "Digital Planner" and/or "Habit Tracker" while retaining the brand name.
- 2Update short and long descriptions with high‑traffic keywords (journal app, mood tracker, habit tracker, Google Calendar sync).
- 3Create 5 new screenshots highlighting unique features and add a 15‑second promotional video.
- 4Launch a low‑budget install campaign or incentivized review program to generate initial downloads and push the app onto charts.
- 5Encourage early users to leave 5‑star reviews and respond to them to improve rating and perceived quality.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3258 characters, providing good keyword density and information for users.
Strong visual presence
8 screenshots give users a comprehensive view of your app.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 20/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Planner & Journal - Zinnia?
Planner & Journal - Zinnia has a visibility score of 20 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 19, 2026.
On how many keywords does Planner & Journal - Zinnia rank?
Planner & Journal - Zinnia is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Planner & Journal - Zinnia?
Based on shared keyword rankings, the most frequent competitors of Planner & Journal - Zinnia are Zinnia TV, Plan to Eat: Meal Planner, AI Remodel - Interior Design. These apps appear next to Planner & Journal - Zinnia on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Planner & Journal - Zinnia in on the Google Play?
Planner & Journal - Zinnia is listed in the Lifestyle category on the Google Play.
How can Planner & Journal - Zinnia improve its App Store Optimization?
Based on this audit, Planner & Journal - Zinnia should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Planner & Journal - Zinnia.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.