This audit was generated on May 9, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| desi ludo | #3 | Live trend |  |  | |||
| ludo game | Not ranked | Live trend | — | — | |||
| board gamesOpportunity | Not ranked | Live trend | — | — | |||
| tabletop gamesOpportunity | Not ranked | Live trend | — | — | |||
| strategy gamesOpportunity | Not ranked | Live trend | — | — | |||
| multiplayer ludoOpportunity | Not ranked | Live trend | — | — | |||
| classic board | Not ranked | Live trend | — | — | |||
| ludo onlineOpportunity | Not ranked | Live trend | — | — | |||
| isometric gamesOpportunity | Not ranked | Live trend | — | — | |||
| 3d board gameOpportunity | Not ranked | Live trend | — | — |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
Ludo King®
Game Board
Desi Ludo: Crazy Battle PvP
Game Arcade
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
Desi Ludo currently ranks only for its exact brand keyword (position 3) giving it a modest visibility score of 15/100. The main priority is to broaden keyword coverage and generate user signals (ratings, reviews) to improve chart eligibility.
The app ranks 3rd for "desi ludo" with a traffic potential of 53, showing strong brand recognition. Leverage this by keeping the brand name prominent in the title and using it as a foundation for additional keyword expansion.
Only 1 of 10 target keywords is ranked (16% keyword score). High‑traffic terms like "ludo game" (traffic 55, difficulty 73) and "ludo online" (traffic 57, difficulty 57) are missing, limiting discoverability.
The app has 0 reviews and no rating, which heavily penalizes Google Play’s ranking algorithm and discourages installs. User signals contribute to both quality and chart scores.
The app is not listed in any global or category charts, reflected by a 0% charts score. Without chart placement, organic traffic remains minimal.
Incorporate high‑traffic, moderate‑difficulty keywords (e.g., "ludo game", "multiplayer ludo", "board games") into the title, short description, and full description. Natural integration can boost rankings for multiple terms simultaneously.
Ludo King® dominates the market with overlapping keywords. Target long‑tail variations like "isometric ludo" and "3d board game" where difficulty is lower (33–46) to capture niche traffic not fully covered by the leader.
- 1Update the app title to "Desi Ludo – Classic Ludo Game" to add the high‑traffic keyword "ludo game" while retaining brand identity.
- 2Rewrite the short and full descriptions to naturally include top unranked keywords: ludo game, ludo online, multiplayer ludo, board games, isometric games.
- 3Implement an in‑app prompt after the first successful match to encourage 4‑star+ ratings and reviews, aiming for at least 100 reviews within 30 days.
- 4Add localized screenshots and an engaging gameplay video highlighting the 3D isometric board to improve conversion and meet Google Play’s visual quality criteria.
- 5Launch a limited‑time event or referral incentive to boost installs, then submit the updated build for Google Play’s “New & Updated Games” chart consideration.
Category Ranking
Game Board chart position
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Vita Mahjong
MONOPOLY GO!
Color by Number：Coloring Games
Happy Color®: Color by Number
Bingo Blitz™️ - Bingo Games
Chess - Play and Learn Online
Vigor Mahjong
Bingo Dice
Farkle Dice Roll
Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Desi Ludo?
Desi Ludo has a visibility score of 15 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 9, 2026.
On how many keywords does Desi Ludo rank?
Desi Ludo is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Desi Ludo?
Based on shared keyword rankings, the most frequent competitors of Desi Ludo are Ludo King®, Desi Ludo: Crazy Battle PvP. These apps appear next to Desi Ludo on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Desi Ludo in on the Google Play?
Desi Ludo is listed in the Game Board category on the Google Play.
How can Desi Ludo improve its App Store Optimization?
Based on this audit, Desi Ludo should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Desi Ludo.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.