This audit was generated on May 14, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
10
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| counterspell | #1 | — |  |     | ||
| edh life tracker | #11 |  |  |      | ||
| magic tracker | #12 |  |  |    | ||
| commander damage tracker | #13 | |  |   | ||
| mtg counter | #13 |  |  |  | ||
| commander tracker | #13 |  |  |  | ||
| mtg tracker | #14 | | |  | ||
| magic the gathering | #21 | |  |   | ||
| life total tracker | #22 | |  |  | ||
| magic life counter | #26 | | | |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Savvy MTG Life Counter
Game Card
LifeLinked: MTG Life Counter
Tools
Magic: The Gathering Companion
Events
MTG Life Counter for EDH
Tools
MTG Tracker & Life Counter
Tools
Counterspell - Shared Counter
Tools
MTG Life Counter: LifeElk
Entertainment
Mtg Life Counter
Entertainment
Counter - MTG Life Tracker
Tools
MTG Life Counter
Tools
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Tools chart position
Volume Control Sound Launcher
All Document Reader & Scan
QR Scanner & Barcode Reader
PDF Reader: Viewer, PDF Editor
PDF Reader - Editor & Viewer
Find My Phone by Clap Launcher
QR & Barcode Scanner
Clean Sweep Junk Files
QR & Barcode Scanner Launcher
QR Scanner
Move to iOS
QR Code & Barcode Scanner
Nex Cleaner for Android
Cleaner Toolbox
PDF Reader: View All PDFs
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
CounterSpell enjoys strong user satisfaction (4.8★, 90% quality) and dominates its brand keyword, but its overall visibility is limited by low chart rankings and modest positions for high‑traffic keywords. Immediate focus should be on boosting keyword rankings and gaining chart presence.
The app scores 90% on quality and holds a 4.8‑star rating from 181 reviews, indicating solid performance and user satisfaction. Leverage this by highlighting the rating in promotional assets to improve conversion rates.
"counterspell" ranks #1 with a traffic score of 42, securing top‑of‑search visibility for the app’s name. Maintain this position by preserving the exact brand term in the title and short description.
Charts Score is 0% – the app is not appearing in global or category rankings, limiting organic discovery. This is a critical gap that directly lowers the Visibility Score (58/100).
Key high‑traffic terms such as "mtg tracker" (rank 14, traffic 59) and "magic the gathering" (rank 21, traffic 69) sit outside the top 10, reducing potential install volume. Their difficulty scores (46–40) are moderate, so they are attainable with targeted optimization.
Incorporate top‑performing keywords (e.g., "mtg tracker", "magic life counter", "life total tracker") into the app title, short description, and bullet points. Use the 30‑character limit strategically: e.g., "CounterSpell – MTG Life & Commander Tracker".
Competitors like Savvy MTG Life Counter use demo videos and richer screenshots, which boost click‑through rates. Adding a 15‑second gameplay video and localized screenshots can increase CTR and help climb the charts.
- 1Revise the app title to include "MTG Life Tracker" while keeping the brand term "CounterSpell".
- 2Insert high‑traffic keywords (mtg tracker, magic life counter, life total tracker) into the short description and first‑few bullet points of the long description.
- 3Create and upload a short demo video plus updated localized screenshots showcasing EDH features.
- 4Launch a short‑term install campaign (e.g., Google UAC) to boost download volume and trigger chart placement.
- 5Encourage satisfied users to leave reviews (e.g., in‑app prompt after 5 sessions) to increase review count and maintain the 4.8★ rating.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2688 characters, providing good keyword density and information for users.
Strong visual presence
10 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.8 star rating builds user trust and improves conversion rates.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of CounterSpell: MTG EDH Tracker?
CounterSpell: MTG EDH Tracker has a visibility score of 58 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 14, 2026.
On how many keywords does CounterSpell: MTG EDH Tracker rank?
CounterSpell: MTG EDH Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 10 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of CounterSpell: MTG EDH Tracker?
Based on shared keyword rankings, the most frequent competitors of CounterSpell: MTG EDH Tracker are Savvy MTG Life Counter, LifeLinked: MTG Life Counter, Counterspell - Shared Counter. These apps appear next to CounterSpell: MTG EDH Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is CounterSpell: MTG EDH Tracker in on the Google Play?
CounterSpell: MTG EDH Tracker is listed in the Tools category on the Google Play.
How can CounterSpell: MTG EDH Tracker improve its App Store Optimization?
Based on this audit, CounterSpell: MTG EDH Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to CounterSpell: MTG EDH Tracker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.