This audit was generated on May 14, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| gladdy | #1 | — |  |     | ||
| mood diaryOpportunity | #51 |  |  |      | ||
| emotion trackerOpportunity | #78 |  |  |   | ||
| mood tracker | #83 |  |  | | ||
| diary appOpportunity | Not ranked | — | — |      | ||
| mental health | Not ranked | — | — |      | ||
| mindfulness toolOpportunity | Not ranked | — | — |      | ||
| daily journal | Not ranked | — | — |    | ||
| self care | Not ranked | — | — |     | ||
| personal diaryOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Mood Tracker - Diary, Journal
Lifestyle
Mood Tracker & Mental Health
Lifestyle
Mood Calendar - Tracker Diary
Health & Fitness
GetYourGuide: Travel & Tickets
Travel & Local
Your Diary: Journal with Lock
Lifestyle
MoodMe: Relationship Mood App
Health & Fitness
ZenDiary: AI Journal & Mood
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Blood Pressure Log
Planet Fitness
Yuka - Food & Cosmetic Scanner
healow
Finch: Self-Care Pet
Blood Pressure App
AllTrails: Hike, Bike & Run
Blood Pressure
Step Tracker Launcher
Step Counter - Pedometer
Blood Pressure App
FunSteps
Strava: Run, Bike, Walk
Flo Ovulation & Period Tracker
MyFitnessPal: Calorie Counter
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Gladdy ranks #1 for its brand name but struggles to rank for high‑traffic keywords and is absent from category charts, resulting in a low visibility score of 18/100. Immediate focus should be on expanding keyword coverage and improving metadata to capture core search terms like "diary app" and "mental health".
The app’s unique brand keyword "gladdy" ranks #1 with 53 traffic and low difficulty (36), providing a solid foundation for brand awareness. Leverage this by ensuring the brand remains prominent in the title and subtitle.
High‑traffic keywords such as "diary app" (traffic 78, difficulty 43) and "mental health" (traffic 65, difficulty 78) are not ranked at all, despite moderate difficulty. This gap is a major driver of the 21% keyword score.
The app is not listed in the Health & Fitness category charts, indicating insufficient downloads or engagement relative to competitors. This limits organic discovery from category browsing.
Incorporate unranked high‑traffic keywords into the title, short description, and subtitle (e.g., "Diary", "Mental Health", "Daily Journal"). Aim for a keyword density of 2‑3% without sacrificing readability.
Current quality score is 50%; improving screenshots, adding a short demo video, and highlighting unique features (passcode protection, emotion analytics) can boost conversion rates and overall quality score.
- 1Revise app title to include a top‑traffic keyword (e.g., "Gladdy: Diary & Mood Tracker").
- 2Add a subtitle/short description featuring "diary app", "mental health", and "daily journal".
- 3Rewrite the full description to naturally embed at least 8‑10 high‑traffic keywords, keeping keyword density around 2‑3%.
- 4Create new high‑resolution screenshots and a 15‑second video highlighting the passcode‑protected diary and mood analytics.
- 5Launch an in‑app prompt to encourage 5‑star reviews after users log a streak of 7 days, aiming to increase review count and rating.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2220 characters, providing good keyword density and information for users.
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Infrequent updates
Last updated 9 months ago. Regular updates signal active development and improve rankings.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 18/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Gladdy: Diary, Mood Tracker?
Gladdy: Diary, Mood Tracker has a visibility score of 18 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 14, 2026.
On how many keywords does Gladdy: Diary, Mood Tracker rank?
Gladdy: Diary, Mood Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Gladdy: Diary, Mood Tracker?
Based on shared keyword rankings, the most frequent competitors of Gladdy: Diary, Mood Tracker are GetYourGuide: Travel & Tickets, Mood Tracker - Diary, Journal, Your Diary: Journal with Lock. These apps appear next to Gladdy: Diary, Mood Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Gladdy: Diary, Mood Tracker in on the Google Play?
Gladdy: Diary, Mood Tracker is listed in the Health & Fitness category on the Google Play.
How can Gladdy: Diary, Mood Tracker improve its App Store Optimization?
Based on this audit, Gladdy: Diary, Mood Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Gladdy: Diary, Mood Tracker.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.