This audit was generated on May 15, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
2
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| the republican | #1 | — |  |     | ||
| republican newspaper | #2 | |  |   | ||
| local news | Not ranked | — | — |      | ||
| newspaper appOpportunity | Not ranked | — | — |      | ||
| online newsOpportunity | Not ranked | — | — |     | ||
| news appOpportunity | Not ranked | — | — |  | ||
| local newspaperOpportunity | Not ranked | — | — |   | ||
| daily news | Not ranked | — | — |   | ||
| news updatesOpportunity | Not ranked | — | — |  | ||
| regional newsOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Real News Now Republican News
News & Magazines
Republican Singles Dating
Dating
Friendly Social Browser
Social
Occurrence count shows how many keywords each competitor appears on
Category Ranking
News & Magazines chart position
X
CrimeRadar: Dispatch Alerts
Local News - Breaking &Weather
Substack
Local Weather News - Radar
NewsBreak: Local News & Alerts
Police Scanner - Live Radio
Ground News
Scanner Radio - Police Scanner
NYTimes: US and Global News
Local News - Latest & Smart
Local News: Breaking & Latest
FOX LOCAL: Live News & Weather
FOX News - Daily Breaking News
Citizen: Protect The World
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The Republican has strong brand keyword rankings but is underperforming on high‑traffic generic news terms and overall quality signals, resulting in a modest visibility score of 71. Immediate focus should be on expanding keyword coverage, improving app assets, and boosting reviews to capture chart positions.
The app ranks #1 for "the republican" (traffic 56, difficulty 41) and #2 for "republican newspaper" (traffic 43, difficulty 31), delivering most of the 91% keyword score. Maintain this position by preserving the brand name in the title and ensuring consistent branding across assets.
Seven of the ten target keywords (e.g., "local news", "online news", "news app") are not ranked despite traffic scores of 48‑79 and moderate difficulty (40‑77). This limits discoverability for users searching generic news terms.
Quality score is only 50%, indicating weak visual assets, limited screenshots, and a low review count (15 reviews, 4.5★). Poor assets reduce conversion rates and affect chart eligibility.
The short description currently lacks high‑traffic terms. Adding 2–3 primary keywords (e.g., "local news", "daily news", "news updates") can improve relevance without exceeding the 80‑character limit.
Charts score is 0%, meaning the app is not entering top‑charts in any region or category. By boosting installs through targeted ASO and a short‑term install‑boost campaign, the app can unlock algorithmic benefits and improve the overall visibility score.
- 1Revise title to "The Republican – Local News & Magazine" and insert top generic keywords (e.g., "local news", "daily news").
- 2Rewrite short description (≤80 chars) to include 2–3 high‑traffic keywords while preserving brand voice.
- 3Create 5 high‑resolution screenshots and a 15‑second promo video highlighting local news, sports, and interactive features; run A/B tests on visuals.
- 4Implement an in‑app review prompt after 3‑day usage to increase review count; target >50 reviews with an average rating ≥4.6.
- 5Launch a 7‑day install‑boost campaign focused on the US and key English‑speaking markets, paired with the refreshed metadata.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 1644 characters, providing good keyword density and information for users.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): republican newspaper.
Good visibility score
Score of 71/100 indicates solid app store presence.
Infrequent updates
Last updated 8 months ago. Regular updates signal active development and improve rankings.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of The Republican?
The Republican has a visibility score of 71 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 15, 2026.
On how many keywords does The Republican rank?
The Republican is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 2 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of The Republican?
Based on shared keyword rankings, the most frequent competitors of The Republican are Republican Singles Dating, Real News Now Republican News, Friendly Social Browser. These apps appear next to The Republican on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is The Republican in on the Google Play?
The Republican is listed in the News & Magazines category on the Google Play.
How can The Republican improve its App Store Optimization?
Based on this audit, The Republican should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to The Republican.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.