This audit was generated on May 10, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| behavioral patternsOpportunity | #78 | |||||
| obsera | Not ranked | — | — | |||
| relationship analysisOpportunity | Not ranked | — | — | |||
| conversation insightsOpportunity | Not ranked | — | — | |||
| social dynamicsOpportunity | Not ranked | — | — | |||
| relational intelligenceOpportunity | Not ranked | — | — | |||
| digital conversation analysisOpportunity | Not ranked | — | — | |||
| personal growth toolsOpportunity | Not ranked | — | — | |||
| mental health insightsOpportunity | Not ranked | — | — | |||
| emotional intelligenceOpportunity | Not ranked | — | — |
Keyword Competitors
Apps positioned directly before or after yours on keywords
BehavioralPedia
Reference
Habit Diary
Utilities
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Lifestyle chart position
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myQ Garage & Access Control
Tesla
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Obsera has a perfect quality score but suffers from extremely low visibility, ranking for only 1 of 10 target keywords and not appearing in any category charts. Immediate focus should be on keyword and category optimization to unlock traffic.
Only 1 of the 10 analyzed keywords ("behavioral patterns") is ranked at 78, while the rest are unranked despite measurable traffic (e.g., "emotional intelligence" traffic 54). This indicates poor keyword coverage and placement.
Keywords such as "emotional intelligence" (traffic 54, difficulty 31) and "mental health insights" (traffic 46, difficulty 40) have respectable search volume and moderate difficulty. Adding them to the keyword field can quickly improve rankings.
Obsera is not appearing in the Lifestyle category charts, limiting discoverability. Optimizing the subtitle and primary keyword set for Lifestyle‑specific terms (e.g., "relationship health", "personal growth") can help secure a category position.
The app holds a 100% Quality Score and a 5.0 rating (though with 0 reviews), indicating strong performance, compliance, and user experience. Leverage this in marketing copy to build trust.
BehavioralPedia shares only one keyword with Obsera. Analyzing its top‑ranking keywords (e.g., "behavioral science", "habit tracker") and incorporating non‑competing, relevant terms can capture overflow traffic.
Zero reviews means no social proof, which can hurt conversion. Implement in‑app prompts after meaningful usage milestones to encourage 5‑star ratings and written feedback.
- 1Rewrite the app title and subtitle to include high‑traffic, low‑difficulty keywords like "emotional intelligence" and "relationship health".
- 2Add up to 5 new primary keywords derived from the traffic data (e.g., emotional intelligence, mental health insights, personal growth tools).
- 3Optimize the metadata for the Lifestyle category by incorporating category‑specific terms and monitoring category chart placement weekly.
- 4Launch an in‑app review prompt targeting engaged users to generate at least 20 reviews within 30 days.
- 5Conduct competitor keyword gap analysis on BehavioralPedia and integrate 2–3 non‑competing high‑volume keywords into the keyword list.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3935 characters, providing good keyword density and information for users.
Excellent rating
Your 5.0 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 7/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Obsera?
Obsera has a visibility score of 7 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 10, 2026.
On how many keywords does Obsera rank?
Obsera is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 0 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Obsera?
Based on shared keyword rankings, the most frequent competitors of Obsera are BehavioralPedia, Habit Diary. These apps appear next to Obsera on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Obsera in on the Apple App Store?
Obsera is listed in the Lifestyle category on the Apple App Store.
How can Obsera improve its App Store Optimization?
Based on this audit, Obsera should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Obsera.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.