This audit was generated on May 26, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
BLE Controller – Arduino ESP32

BLE Controller – Arduino ESP32

CircuitMagic Inc.

USUSen-US4.7 / 5156 reviews Dec 16, 2025

Visibility Score

76Excellent

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
96
Based on keyword rankings
Keywords analyzed10
Ranked in top 1009
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
75
Rating and recency signals
Rating4.7 / 5
Last updated5 month(s) ago

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

9

Ranked in top 100

7

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
ble controller#1
61
31
—
Arduino ESP Bluetooth - Dabble
BLE Controller – Arduino ESP32
1
Arduino ESP Bluetooth - Dabble
2
Serial Bluetooth Terminal
3
VB Bluetooth Keyboard +
4
BLE Scanner (Connect & Notify)
5
esp32 controller#1
29
33
—
ESPiX: ESP32 Wifi Controller
BLE Controller – Arduino ESP32
1
ESPiX: ESP32 Wifi Controller
2
ESP32 Bluetooth Control
3
ESP32-Cam
4
Esp32 bluetooth control
5
ble arduino#1
34
40
—
Arduino Bluetooth Controller
BLE Controller – Arduino ESP32
1
Arduino Bluetooth Controller
2
Arduino bluetooth lab
3
Arduino Bluetooth Controller
4
Arduino Bluetooth Control
5
esp32 bluetooth app#1
29
31
—
ESP32 Bluetooth Control
BLE Controller – Arduino ESP32
1
ESP32 Bluetooth Control
2
ESP32 Bluetooth button control
3
Arduino ESP Bluetooth - Dabble
4
Esp32 bluetooth control
5
rc car bluetooth controller#2
24
26
BT Car Controller-Arduino/ESP
Bluetooth Car Controller
BT Car Controller-Arduino/ESP
1
BLE Controller – Arduino ESP32
2
Bluetooth Car Controller
3
Arduino RC Car/Tank
4
Smart Car - Bluetooth RC & BLE
5
bluetooth serial terminal#4
28
40
Serial WiFi Terminal
Termux App - SSH & Terminal
Serial Bluetooth Terminal
1
Serial USB Terminal
2
Serial WiFi Terminal
3
BLE Controller – Arduino ESP32
4
Termux App - SSH & Terminal
5
arduino remote#7
32
46
RemoteXY: Arduino control PRO
Arduino RC Car/Tank
Arduino IoT Cloud Remote
1
Arduino Bluetooth Controller
2
RemoteXY: Arduino control
3
Arduino Controller
4
RoboRemo - arduino control etc
5
robot controller app#36
36
30
Evolution Robot (2016)
WiFi Joystick Control-Robotics
BT Robot Controller
1
Robotics - Smart Machines
2
BonicBot - Robot Controller
3
Sam your robotic friend
4
Robot Controller
5
bluetooth remote controlOpportunity#59
45
43
Ocrustar remote control
Remote for Smart Samsung TV
Bluetooth Remote
1
Bluetooth Remote
2
Bluetooth Remote & Mouse
3
Unified Remote
4
Remote for Android TV
5
customizable remote controlOpportunityNot ranked
45
39
——
Google TV & Android TV Remote
1
Universal Remote Control TV
2
Universal Remote Control
3
Smart TV Remote Control APP
4
Universal TV Remote Control
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
Ocrustar remote control

Ocrustar remote control

Tools

3.9Ahead1x
RemoteXY: Arduino control PRO

RemoteXY: Arduino control PRO

Tools

4.1Ahead1x
Evolution Robot (2016)

Evolution Robot (2016)

Game Educational

4.6Ahead1x
BT Car Controller-Arduino/ESP

BT Car Controller-Arduino/ESP

Education

Ahead1x
Serial WiFi Terminal

Serial WiFi Terminal

Tools

4.4Ahead1x
Ranking behind you
Apps that you outrank on shared keywords
Arduino ESP Bluetooth - Dabble

Arduino ESP Bluetooth - Dabble

Tools

4.2Behind1x
Remote for Smart Samsung TV

Remote for Smart Samsung TV

House & Home

4.1Behind1x
Arduino RC Car/Tank

Arduino RC Car/Tank

Education

2.8Behind1x
ESPiX: ESP32 Wifi Controller

ESPiX: ESP32 Wifi Controller

Tools

Behind1x
WiFi Joystick Control-Robotics

WiFi Joystick Control-Robotics

Productivity

Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Tools chart position

Tools
Not currently ranked in top 200
Volume Control Sound Launcher

Volume Control Sound Launcher

★ 4.3
PDF Reader & View PDF Files

PDF Reader & View PDF Files

★ 3.4
PDF Reader: View All PDFs

PDF Reader: View All PDFs

★ 3.3
4
Find My Phone by Clap Launcher

Find My Phone by Clap Launcher

★ 4.2
5
QR Scanner & Barcode Reader

QR Scanner & Barcode Reader

★ 3.3
6
QR & Barcode Scanner

QR & Barcode Scanner

★ 4.8
7
Clean Sweep Junk Files

Clean Sweep Junk Files

★ 3.9
8
Network WiFi Scan

Network WiFi Scan

★ 4.0
9
Clean Sweep Plus

Clean Sweep Plus

★ 4.5
10
Move to iOS

Move to iOS

★ 3.7
11
PDF Reader: Master Plus

PDF Reader: Master Plus

★ 3.9
12
Brightest Flashlight Launcher

Brightest Flashlight Launcher

★ 4.3
13
Cleanup: Phone Storage Cleaner

Cleanup: Phone Storage Cleaner

★ 4.2
14
Cleaner Toolbox

Cleaner Toolbox

★ 4.4
15
Smart TV Remote Control APP

Smart TV Remote Control APP

★ 4.2

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

BLE Controller has an excellent keywords profile (96% score, 7 of top‑10 positions) but suffers from zero chart visibility and low category ranking, limiting organic installs despite a strong 4.7 rating.

Top Keyword Rankings
high

The app ranks #1 for high‑traffic terms like "ble controller" (traffic 61), "esp32 controller" (traffic 29) and "ble arduino" (traffic 34). This drives a solid baseline of discoverability and should be leveraged in the title and short description.

No Chart Presence
high

Charts Score is 0%, meaning the app isn’t appearing in top‑charts for either Global or Category. This dramatically reduces exposure to install‑focused shoppers and hurts overall ASO momentum.

Unranked High‑Traffic Keywords
medium

Keywords such as "customizable remote control" (traffic 45) and "robot controller app" (traffic 36) are not ranked, representing missed opportunities for additional organic traffic.

Improve Category Ranking
medium

The app is currently not ranked in the Tools category. Elevating its category position (e.g., by boosting install velocity and optimizing the short description) will unlock category‑based browse traffic.

Leverage Reviews & Ratings
low

With a 4.7 rating but only 156 reviews, the app is under‑leveraging social proof. A targeted review‑generation campaign can increase trust, improve conversion, and positively influence chart algorithms.

Key Action Items
Priority actions to improve your app's visibility
  • 1Add the unranked high‑traffic keyword "customizable remote control" to the short description and sprinkle it naturally in the long description.
  • 2Create a 15‑second promo video and update screenshots to showcase the customizable UI, then add them to the listing to improve conversion and chart signals.
  • 3Launch a small‑scale install‑campaign (e.g., Google UAC) aimed at boosting daily install velocity to break into the Global/Category charts.
  • 4Implement an in‑app prompt that encourages satisfied users (rating ≥4) to leave a Google Play review, targeting an increase to 300+ reviews.
  • 5Refresh the long description with LSI terms (e.g., "bluetooth serial terminal", "rc car bluetooth controller") and include clear call‑to‑actions for each feature.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Detailed description

Your description is 3744 characters, providing good keyword density and information for users.

Strong visual presence

8 screenshots give users a comprehensive view of your app.

Excellent rating

Your 4.7 star rating builds user trust and improves conversion rates.

Strong keyword positions

Ranking in top 10 for 6 keyword(s): arduino remote, esp32 controller, rc car bluetooth controller.

Good visibility score

Score of 76/100 indicates solid app store presence.

Areas to Improve
Issues to address

No significant issues found

Suggestions
Opportunities to explore

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of BLE Controller – Arduino ESP32?

BLE Controller – Arduino ESP32 has a visibility score of 76 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 26, 2026.

On how many keywords does BLE Controller – Arduino ESP32 rank?

BLE Controller – Arduino ESP32 is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 9 keywords, with 7 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of BLE Controller – Arduino ESP32?

Based on shared keyword rankings, the most frequent competitors of BLE Controller – Arduino ESP32 are Arduino ESP Bluetooth - Dabble, Ocrustar remote control, Remote for Smart Samsung TV. These apps appear next to BLE Controller – Arduino ESP32 on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is BLE Controller – Arduino ESP32 in on the Google Play?

BLE Controller – Arduino ESP32 is listed in the Tools category on the Google Play.

How can BLE Controller – Arduino ESP32 improve its App Store Optimization?

Based on this audit, BLE Controller – Arduino ESP32 should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to BLE Controller – Arduino ESP32.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.