This audit was generated on July 21, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| win-x launcher ultimate | #1 | Live trend | — |  | |||
| windows 11 launcher | #25 | Live trend |  |  | |||
| desktop customization | Not ranked | Live trend | — | — | |||
| icon pack | Not ranked | Live trend | — | — | |||
| file explorer | Not ranked | Live trend | — | — | |||
| media playerOpportunity | Not ranked | Live trend | — | — | |||
| taskbar pinning | Not ranked | Live trend | — | — | |||
| backup restore | Not ranked | Live trend | — | — | |||
| bing wallpaperOpportunity | Not ranked | Live trend | — | — | |||
| gesture support | Not ranked | Live trend | — | — |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
Launcher for Desktop Look
Productivity
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
Win‑X Launcher Ultimate has a strong core rating and dominates its brand keyword, but its overall visibility is low due to poor keyword coverage and no ranking in its category. Prioritize capturing high‑KEI keywords like "bing wallpaper" and "media player" while expanding the metadata to improve category placement.
The app ranks #1 for its exact brand term "win‑x launcher ultimate" with a traffic score of 25, securing top‑of‑search visibility for users searching the product name.
A 90% quality score indicates strong user experience (4.7 ★ rating, positive reviews) and low crash/ANR rates, which supports higher conversion once visibility improves.
Only 2 of the 10 analyzed keywords are ranked, leaving 8 high‑potential terms unclaimed; this drives the low 34% keyword score and 31/100 visibility rating.
The app is not placed in the Personalization category rankings, limiting discovery through category browsing and recommendation algorithms.
"bing wallpaper" has a KEI of 1.26 (excellent) with 54 traffic points and moderate difficulty (43). Adding this term to the title/short description and highlighting the feature in screenshots can win this high‑value keyword quickly.
The "media player" keyword shows KEI 1.05 (excellent) and 63 traffic points. Position the app as a built‑in media player in the description and visual assets to capture this demand.
- 1Revise the app title (max 30 chars) to include a high‑KEI term, e.g., "Win‑X Launcher Ultimate – Windows 11 & Bing Wallpaper".
- 2Update the short description (80 char limit) to feature "media player, icon pack, file explorer" and the phrase "bing wallpaper".
- 3Rewrite the long description (first 150 chars) to naturally embed top‑opportunity keywords (bing wallpaper, media player, icon pack, file explorer) and add bullet‑point benefits for each.
- 4Create new screenshots and a feature graphic that showcase the Bing wallpaper carousel and built‑in media player functionality.
- 5Submit the updated listing and monitor rankings for "bing wallpaper" and "media player" weekly; adjust keyword density if rankings plateau.
Category Ranking
Personalization chart position
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MD307 Digital watch face
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Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Win-X Launcher Ultimate?
Win-X Launcher Ultimate has a visibility score of 31 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on July 21, 2026.
On how many keywords does Win-X Launcher Ultimate rank?
Win-X Launcher Ultimate is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Win-X Launcher Ultimate?
Based on shared keyword rankings, the most frequent competitors of Win-X Launcher Ultimate are Win-X Launcher, Launcher for Desktop Look, Mini Desktop (Launcher). These apps appear next to Win-X Launcher Ultimate on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Win-X Launcher Ultimate in on the Google Play?
Win-X Launcher Ultimate is listed in the Personalization category on the Google Play.
How can Win-X Launcher Ultimate improve its App Store Optimization?
Based on this audit, Win-X Launcher Ultimate should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Win-X Launcher Ultimate.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.