Hair Dye Selection

The app ranks #1 for the primary keyword "hair dye selection" with 42 traffic points and moderate difficulty (37), showing strong brand recognition. Leverage this by keeping the exact phrase in the app title and subtitle.

Only 1 of 10 analyzed keywords is ranked, giving a Keywords Score of 15%. The remaining high‑traffic keywords (e.g., "hair color matcher" – 39 traffic, difficulty 33) are not ranking, limiting discoverability.

The app has 0 reviews, which hurts credibility and the Apple ranking algorithm that favors apps with user feedback. This also contributes to the 0% Charts Score.

Keywords like "dye number finder" (46 traffic, difficulty 35) and "hair coloring guide" (30 traffic, difficulty 31) are strong candidates. Incorporating them into the 100‑character keyword field and subtitle can quickly improve rankings.

The app is not ranked in the Lifestyle category. Adding a clear sub‑category (e.g., "Health & Fitness > Beauty") and including category‑specific terms such as "hair color analysis" can open a new discovery channel.

Implement a timed review request after a successful color match (e.g., after the AI delivers the dye number). Even 20‑30 5‑star reviews can boost the Quality Score perception and improve chart placement.