Splytio

The app’s own name "splytio" ranks #1 with 56 monthly searches, giving a solid foundation for brand discovery. Leverage this by reinforcing the brand in the title and subtitle to capture organic traffic.

Last updated on 2026-05-09, indicating the app is actively maintained, which Apple’s algorithm favors for freshness. Keep the update cadence regular to maintain this advantage.

7 of the 10 high‑traffic keywords (e.g., "receipt scanner" 77 searches, "expense tracker" 71 searches) are not ranked at all, with difficulty scores around 50. This drives the 18% keyword score and limits discoverability.

The app has a 0.0 rating and 0 reviews, pulling the quality score down to 50%. Lack of social proof reduces conversion and can negatively affect Apple’s ranking signals.

Incorporate the top‑volume, moderate‑difficulty keywords ("receipt scanner", "expense tracker", "split bills") into the subtitle, keyword field, and description without keyword stuffing. Aim for natural inclusion and prioritize high‑traffic terms first.