This audit was generated on May 14, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| wandrlyst | #1 | — |  |     | ||
| travel planner | Not ranked | — | — |    | ||
| itinerary builderOpportunity | Not ranked | — | — |   | ||
| trip organizerOpportunity | Not ranked | — | — |   | ||
| travel researchOpportunity | Not ranked | — | — |      | ||
| destination guideOpportunity | Not ranked | — | — |      | ||
| trip planningOpportunity | Not ranked | — | — |   | ||
| travel itineraryOpportunity | Not ranked | — | — | | ||
| vacation plannerOpportunity | Not ranked | — | — | | ||
| travel organizerOpportunity | Not ranked | — | — |  |
Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Wanderlust: The Bermuda Secret
Games
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Travel chart position
Airbnb
Uber - Request a ride
Fly Delta
American Airlines
Booking.com: Hotels & Travel
Southwest Airlines: Travel App
Lyft
Expedia: Hotels, Flights, Cars
United Airlines
Upside: Gas & Food Cash Back
Frontier Airlines
Marriott Bonvoy: Book Hotels
Vrbo Vacation Rentals
Turo — Car rental marketplace
Hilton Honors: Book Hotels
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
WandrLyst ranks #1 for its exact‑match brand keyword but overall visibility is low (14/100) due to missing rankings for high‑traffic travel terms and a lack of user reviews. Immediate focus should be expanding keyword coverage and boosting credibility.
The app’s unique name "wandrlyst" ranks #1 with 36 monthly searches and low difficulty (26), giving a solid foundation to capture brand‑direct traffic.
The app is not appearing in the Travel category chart, meaning it isn’t gaining organic discovery from category browsing. This drags the overall visibility score down to 14/100.
Key travel terms like "travel planner" (54 searches, difficulty 63) and "trip planning" (52 searches, difficulty 43) are not ranked, representing a combined potential of >150 monthly searches.
Keywords such as "itinerary builder" (44 searches, difficulty 34) and "destination guide" (42 searches, difficulty 33) have moderate difficulty and can be targeted through subtitle, keyword field, and description tweaks.
A 0‑star rating (0 reviews) hurts trust signals. Prompting early users for reviews and incentivizing feedback can quickly improve the quality score and conversion rate.
Current charts score is 0%; adding localized screenshots, a compelling preview video, and highlighting the research‑to‑itinerary workflow can improve click‑through rates and aid chart placement.
- 1Add high‑traffic travel terms (e.g., travel planner, trip planning) to the keyword list and subtitle, ensuring they appear in the first 100 characters.
- 2Rewrite the description to naturally include medium‑difficulty keywords like "itinerary builder" and "destination guide" while maintaining readability.
- 3Implement an in‑app prompt after the first itinerary is saved to request a 5‑star review, aiming for at least 20 reviews within 30 days.
- 4Create three new localized screenshots that showcase article capture, automatic placemark extraction, and day‑by‑day itinerary view.
- 5Monitor competitor "Wanderlust: The Bermuda Secret" for shared keywords and adjust bids/keywords to out‑rank them in paid ASO campaigns.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 2813 characters, providing good keyword density and information for users.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 14/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of WandrLyst?
WandrLyst has a visibility score of 14 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 14, 2026.
On how many keywords does WandrLyst rank?
WandrLyst is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of WandrLyst?
Based on shared keyword rankings, the most frequent competitors of WandrLyst are Wanderlust: The Bermuda Secret. These apps appear next to WandrLyst on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is WandrLyst in on the Apple App Store?
WandrLyst is listed in the Travel category on the Apple App Store.
How can WandrLyst improve its App Store Optimization?
Based on this audit, WandrLyst should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to WandrLyst.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.