This audit was generated on May 17, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| seclo | #1 | — |  |     | ||
| private media vaultOpportunity | #51 |  |  |      | ||
| private photo vaultOpportunity | Not ranked | — | — |      | ||
| secure storageOpportunity | Not ranked | — | — |    | ||
| private albumsOpportunity | Not ranked | — | — |     | ||
| passcode lockOpportunity | Not ranked | — | — |      | ||
| on device storageOpportunity | Not ranked | — | — |     | ||
| secure document storageOpportunity | Not ranked | — | — |      | ||
| private file lockerOpportunity | Not ranked | — | — |     | ||
| offline vaultOpportunity | Not ranked | — | — |     |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Private Photo Video Manager & My Secret Folder Privacy App Free
Photo & Video
epocrates: Drug Info & Pill ID
Medical
Secret Photo & Video Vault Kit
Photo & Video
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Utilities chart position
Google Chrome
Google Authenticator
AT&T
myCar: Car Widgets & Dashboard
My Verizon
TV Remote - Universal Control
Xfinity
Cleanup: Phone Storage Cleaner
Microsoft Edge
My Spectrum
Proton VPN: Fast & Secure
Universal Remote TV Control ·
Universal TV Remote Control＊
UK ETA
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Seclo’s ASO is weak with a visibility score of 21/100, ranking only for its brand keyword while missing high‑traffic terms. Immediate focus should be on keyword expansion and rating acquisition to boost discoverability.
The app’s own name "seclo" ranks #1 with traffic 49 and moderate difficulty (33), showing strong brand recognition. Leverage this by keeping the brand at the front of the title and using it as a seed for related keywords.
Only 2 of 10 target keywords are ranked (20%). High‑traffic terms like "private photo vault" (traffic 61) and "secure storage" (traffic 50) are not ranked, despite difficulty scores below 60. Expand the keyword field and embed these terms in title/subtitle and description.
The app has 0 reviews, contributing to a Quality Score of 50%. Lack of social proof hurts conversion and ranking. Implement in‑app prompts after key actions to solicit 4‑5 star reviews.
Seclo is not ranked in the Utilities category, missing out on category‑based discovery. Optimizing the subtitle with category‑relevant terms (e.g., "Private Photo & Document Vault") can improve category placement.
Current Quality Score is only 50%; refreshed screenshots, an app preview video, and highlighted offline security can increase conversion rates. Highlight the 4‑digit passcode lock and offline storage in the visuals.
Competitors rank for keywords like "private photo video manager" and "secret photo vault" which Seclo does not target. Add these LSI terms to the keyword list and naturally into the description to capture their traffic.
- 1Add high‑traffic keywords (private photo vault, secure storage, private media vault, offline vault) to the keyword field and incorporate them into the title/subtitle.
- 2Rewrite the first 250 characters of the description to include the new keywords and clear value propositions (offline, passcode lock, no cloud).
- 3Implement an in‑app rating prompt after a successful vault creation to generate at least 30 new 4‑5 star reviews within 30 days.
- 4Create updated screenshots and a 15‑second preview video emphasizing offline storage, passcode protection, and album organization.
- 5Monitor keyword rankings weekly and adjust keyword list based on difficulty and traffic trends, aiming to rank at least 5 of the top 10 target keywords within 2 months.
ASO Insights
Actionable recommendations to improve your visibility
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Low keyword visibility
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improve visibility
Score of 21/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Seclo - Private Vault?
Seclo - Private Vault has a visibility score of 21 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 17, 2026.
On how many keywords does Seclo - Private Vault rank?
Seclo - Private Vault is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Seclo - Private Vault?
Based on shared keyword rankings, the most frequent competitors of Seclo - Private Vault are epocrates: Drug Info & Pill ID, Private Photo Video Manager & My Secret Folder Privacy App Free, Secret Photo & Video Vault Kit. These apps appear next to Seclo - Private Vault on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Seclo - Private Vault in on the Apple App Store?
Seclo - Private Vault is listed in the Utilities category on the Apple App Store.
How can Seclo - Private Vault improve its App Store Optimization?
Based on this audit, Seclo - Private Vault should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Seclo - Private Vault.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.