This audit was generated on May 18, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
5
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| mala jap | #5 |  |  |     | ||
| mala bead | #12 |  |  |      | ||
| jap counter | #87 |  |  |   | ||
| hindu mantraOpportunity | #92 |  |  |      | ||
| chanting appOpportunity | #94 |  |  |   | ||
| mantra sadhanaOpportunity | Not ranked | — | — |     | ||
| spiritual chantingOpportunity | Not ranked | — | — |    | ||
| hindu prayer appOpportunity | Not ranked | — | — |      | ||
| daily mantraOpportunity | Not ranked | — | — |   | ||
| hindu meditationOpportunity | Not ranked | — | — |    |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Naam Jap Counter: Digital Mala
Lifestyle
Sanatana Dharma - Hindu
Lifestyle
Gayatri Mantra
Social
MantraMala – Counter & Japa
Lifestyle
Prayer Beads - Buddha Beads 佛珠
Lifestyle
Naam Jap Counter & Mala
Lifestyle
NamJap - Mantra Jap Counter
Lifestyle
Chants D'Espérance Complet
Education
Naam Jap Reminder & Counter
Lifestyle
Japa Mala Counter : Naam Japa
Lifestyle
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Lifestyle chart position
T-Life
Life360: Stay Connected & Safe
DailyGift: Earn Reward
KashKick: Get paid to have fun
Ring - Always Home
Lemon8 - Lifestyle Community
Amazon Alexa
VYBS: Play & Earn Rewards
Lite Stamper
Playful Rewards: Play & Earn
Nextdoor: Neighborhood Network
Google Home
CineDash
LG ThinQ
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Mala Jap has a very low overall visibility (22/100) with only two keywords ranked in the top 20 and no user ratings. The immediate priority is to boost keyword reach and collect positive reviews to improve both discoverability and conversion.
The app’s exact‑match brand term "mala jap" ranks #5 with traffic 37 and moderate difficulty (53), showing strong brand awareness. Leverage this by keeping the brand term in the title and using it in promotional assets.
Only 5 of the 10 analyzed keywords are ranked, and 5 high‑traffic terms (e.g., "hindu mantra", "daily mantra", "spiritual chanting") are not ranking at all despite traffic 36‑47. Expand the keyword list and re‑optimise the title/short description to include these terms.
The listing shows N/A rating and 0 reviews, which severely harms conversion and the quality score (25%). Implement an in‑app review prompt after 108 chants and offer a subtle incentive to encourage 5‑star ratings.
No chart presence and a low quality score indicate poor listing conversion. Add high‑resolution screenshots (showing mantra pages, counter, progress history) and a short preview video. Refresh the app icon to convey the spiritual theme.
Competitors target Hindi‑speaking users but the current description mixes English and Hindi without proper localization. Translate the title, short description, and full description into Hindi and add region‑specific keywords to capture additional traffic.
- 1Revise title and short description to include top‑traffic keywords like "hindu mantra", "daily mantra", and "spiritual chanting" while retaining the brand term "Mala Jap".
- 2Rewrite the full description (first 500 chars) to naturally embed at least 8 of the 10 analyzed keywords, using bullet points and clear calls‑to‑action.
- 3Implement an in‑app review flow after a full 108‑chant cycle and incentivize 5‑star feedback (e.g., unlock a new jap book).
- 4Create and upload 5 high‑quality screenshots and a 15‑second preview video that showcase the chanting UI, counter, and progress history.
- 5Add Hindi localization for all listing fields and include Hindi‑specific keywords (e.g., "जप काउंटर", "माला जाप") to tap into the core target audience.
ASO Insights
Actionable recommendations to improve your visibility
No specific strengths identified
No significant issues found
Improve visibility
Score of 22/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Mala Jap?
Mala Jap has a visibility score of 22 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 18, 2026.
On how many keywords does Mala Jap rank?
Mala Jap is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 5 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Mala Jap?
Based on shared keyword rankings, the most frequent competitors of Mala Jap are Naam Jap Counter: Digital Mala, Naam Jap Counter & Mala, Sanatana Dharma - Hindu. These apps appear next to Mala Jap on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Mala Jap in on the Google Play?
Mala Jap is listed in the Lifestyle category on the Google Play.
How can Mala Jap improve its App Store Optimization?
Based on this audit, Mala Jap should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Mala Jap.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.