How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
2
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| personal data wallet | #3 |  |  |    | ||
| lookup | #68 |  |  |      | ||
| password vault | Not ranked | — | — |      | ||
| secure note taking | Not ranked | — | — |      | ||
| private data storage | Not ranked | — | — |      | ||
| information organizer | Not ranked | — | — |      | ||
| reference manager | Not ranked | — | — |      | ||
| secure storage app | Not ranked | — | — |     | ||
| personal info keeper | Not ranked | — | — |     | ||
| data wallet app | Not ranked | — | — |    |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Lookup ranks strongly for its core keyword "personal data wallet" (rank 3) but overall visibility is low, with only 2 of 10 target keywords ranking and a modest quality score of 50%. The highest priority is expanding and optimizing keyword coverage while boosting user credibility to improve rankings and conversion.
The app holds a strong position for "personal data wallet" (rank 3, traffic 48, difficulty 43), demonstrating that the current title/subtitle effectively captures high‑intent users for this term.
Only 2 of 10 analyzed keywords are ranked; high‑traffic terms like "password vault" (traffic 54) and "secure storage app" (traffic 48) are missing, limiting discoverability across related search queries.
The app has a 0.0 rating with no reviews, which drags the Quality Score to 50% and negatively impacts both conversion and algorithmic ranking.
Incorporate unranked high‑traffic keywords (e.g., "password vault", "secure note taking", "private data storage") into the 100‑character keyword field, subtitle, and promotional text, prioritizing those with difficulty ≤40 to improve ranking potential.
Upgrade screenshots and add a short demo video that highlight the key‑value entry system, encryption, and quick retrieval to lift the Quality Score and increase conversion rates.
Implement an in‑app prompt after a user saves their first entry, encouraging a 5‑star rating and brief comment; early positive reviews will boost the rating and improve the app’s perceived trustworthiness.
Actionable recommendations to improve your visibility
Your description is 2094 characters, providing good keyword density and information for users.
9 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Lookup - Personal Data Wallet has a visibility score of 58 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 15, 2026.
Lookup - Personal Data Wallet is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Lookup - Personal Data Wallet are My IP ∞ Country & IP Lookup, Phone Locator - Find My Family, Apple Wallet. These apps appear next to Lookup - Personal Data Wallet on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Lookup - Personal Data Wallet is listed in the Lifestyle category on the Apple App Store.
Based on this audit, Lookup - Personal Data Wallet should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Lookup - Personal Data Wallet.
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.
US