This audit was generated on May 15, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
Everkin

Everkin

Ghost Labs LLC

USUSen-US5.0 / 5No reviews May 14, 2026

Visibility Score

21Needs work

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
21
Based on keyword rankings
Keywords analyzed10
Ranked in top 1002
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
100
Rating and recency signals
Rating5.0 / 5
Last updatedThis month

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

2

Ranked in top 100

1

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
everkin#1
62
35
—
PetDesk
Everkin
1
PetDesk
2
Tractive GPS for Dogs and Cats
3
Petlibro
4
Petcube
5
pet logOpportunity#78
43
39
Maddie's Pet Assistant
Medika - Pet Medical Tracker
Pet Care Tracker Dog Cat Log
1
GreatPetCare
2
DogNote - Pet Journal & Walks
3
PetLog – Pet Health Journal
4
DogLog - Track your dog’s life
5
pet healthOpportunityNot ranked
67
47
——
Pet Health Network
1
PetDesk
2
Pet Healthٞ
3
GreatPetCare
4
Pet Health
5
pet careNot ranked
67
68
——
PetCare by DaySmart Vet
1
Rover—Dog Sitters & Walkers
2
Wag! Pet Caregiver
3
PetDesk
4
Care.com: Hire Caregivers
5
pet health journalOpportunityNot ranked
43
37
——
Pet Health Journal
1
PetLog – Pet Health Journal
2
Callie: Food Self Care Pet
3
Finch: Self-Care Pet
4
Voidpet Garden: Mental Health
5
pet medication trackerOpportunityNot ranked
42
35
——
Pet Care Tracker Dog Cat Log
1
Pet Pill Reminder & Tracker
2
MediTracker: Pet Reminder
3
PillPaw: Pet Medicine Tracker
4
PetDesk
5
pet health appOpportunityNot ranked
44
43
——
GreatPetCare
1
AllTails Care: Pet Log Tracker
2
VitusVet Pet Medical Records
3
PetPage
4
PetDesk
5
pet health managementOpportunityNot ranked
35
44
——
MyLovet: Vet Care & Pet Health
1
Banfield Pet Hospital
2
Pets Best Pet Health Insurance
3
Tail HQ - Pet Health Manager
4
PetTracks - Pet Management
5
pet caregiverOpportunityNot ranked
49
40
——
Rover—Dog Sitters & Walkers
1
Wag! Pet Caregiver
2
Care.com Caregiver: Find Jobs
3
TrustedHousesitters
4
Walkies: Pet Sitting & Walking
5
pet health trackingOpportunityNot ranked
40
39
——
4Paws: Pet Health Tracking App
1
Pet Well:AI Vet Health Tracker
2
Fi - GPS Dog Tracker
3
Cub: Self Care Pet & Focus
4
FLUTO Pet Care Tracker Dog Cat
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
Maddie's Pet Assistant

Maddie's Pet Assistant

Lifestyle

3.5Ahead1x
Ranking behind you
Apps that you outrank on shared keywords
PetDesk

PetDesk

Lifestyle

4.9Behind1x
Medika - Pet Medical Tracker

Medika - Pet Medical Tracker

Medical

4.5Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Medical chart position

Medical
Not currently ranked in top 100
MyChart

MyChart

★ 4.6
CVS Health

CVS Health

★ 4.7
healow

healow

★ 4.7
4
UnitedHealthcare

UnitedHealthcare

★ 4.7
5
SimplePractice Client Portal

SimplePractice Client Portal

★ 4.9
6
athenaPatient

athenaPatient

★ 4.9
7
GoodRx: Prescription Savings

GoodRx: Prescription Savings

★ 4.8
8
MyQuest for Patients

MyQuest for Patients

★ 4.7
9
APPatient

APPatient

★ 4.1
10
Telehealth by SimplePractice

Telehealth by SimplePractice

★ 4.8
11
myAir™ by Resmed

myAir™ by Resmed

★ 4.7
12
FollowMyHealth®

FollowMyHealth®

★ 4.8
13
Sydney Health

Sydney Health

★ 4.8
14
Zocdoc - Find and book doctors

Zocdoc - Find and book doctors

★ 4.9
15
OpenEvidence

OpenEvidence

★ 4.9

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

Everkin ranks #1 for its brand name but lacks visibility for core pet‑health keywords, resulting in a low overall visibility score (21/100). Immediate focus should be on expanding keyword rankings and generating user reviews to improve discoverability and credibility.

Brand Keyword #1
high

The app’s exact name "everkin" is ranked #1 with 62 traffic points, giving a solid foundation for brand‑search discoverability. Leverage this by keeping the brand name prominent in the title and subtitle.

Poor Keyword Coverage
high

Only 2 of the 10 analyzed keywords are ranked (brand name and "pet log" at #78). High‑traffic keywords like "pet health" (67 traffic) and "pet medication tracker" (42 traffic) are not ranking, limiting organic reach.

No User Reviews
medium

The app has a 5.0 rating but 0 reviews, which harms conversion and Apple’s algorithmic trust signals. New users may skip download without social proof.

Target Low‑Difficulty Keywords
high

Keywords with difficulty ≤ 40 (e.g., "pet health journal" difficulty 37, traffic 43; "pet medication tracker" difficulty 35, traffic 42) are attainable. Adding these phrases to the title, subtitle, and keyword field can quickly boost rankings.

Category Ranking Gap
medium

Everkin is not ranked in the Medical category despite being placed there. Optimizing metadata for medical‑related terms and adding a subtitle like "Medical Pet Health Tracker" can improve category placement.

Competitive Keyword Gap
medium

Competitors such as Maddie's Pet Assistant rank ahead on shared keywords. Conduct a side‑by‑side keyword gap analysis and incorporate missing high‑traffic terms they rank for (e.g., "pet care", "pet health app").

Key Action Items
Priority actions to improve your app's visibility
  • 1Add high‑traffic, low‑difficulty keywords (e.g., "pet health journal", "pet medication tracker", "pet health app") to the title, subtitle, and 100‑character keyword field.
  • 2Rewrite the first 3 lines of the description to include those target keywords and clearly state the app’s medical‑tracking benefits.
  • 3Implement an in‑app prompt after the first successful log entry to solicit 5‑star reviews, aiming for at least 30 reviews within 30 days.
  • 4Update screenshots and app preview to highlight medical features (medication schedule, symptom tracking) and add a badge indicating "Free" and "Designed for pet health".
  • 5Run A/B tests on subtitle variations and screenshot order to identify the combination that improves conversion and category ranking.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Detailed description

Your description is 2976 characters, providing good keyword density and information for users.

Strong visual presence

10 screenshots give users a comprehensive view of your app.

Excellent rating

Your 5.0 star rating builds user trust and improves conversion rates.

Recently updated

Your app was updated recently, signaling active maintenance to users and stores.

Areas to Improve
Issues to address

Low keyword visibility

Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.

Suggestions
Opportunities to explore

Improve visibility

Score of 21/100 suggests room for ASO optimization. Focus on keywords and category ranking.

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of Everkin?

Everkin has a visibility score of 21 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 15, 2026.

On how many keywords does Everkin rank?

Everkin is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 2 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of Everkin?

Based on shared keyword rankings, the most frequent competitors of Everkin are PetDesk, Maddie's Pet Assistant, Medika - Pet Medical Tracker. These apps appear next to Everkin on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is Everkin in on the Apple App Store?

Everkin is listed in the Medical category on the Apple App Store.

How can Everkin improve its App Store Optimization?

Based on this audit, Everkin should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Everkin.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.