This audit was generated on May 15, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
Ayla Cycle & Pregnancy Tracker

Ayla Cycle & Pregnancy Tracker

Ayla Digital Health

USUSen-USNo ratingNo reviews May 10, 2026

Visibility Score

10Needs work

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
11
Based on keyword rankings
Keywords analyzed10
Ranked in top 1001
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
50
Rating and recency signals
RatingNo rating
Last updatedThis month

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

1

Ranked in top 100

1

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyAheadBehindTop 5
ayla#9
51
66
Ayla's Shop
Ayla Oasis
Ayla World :Avatar City
1
Ayla
2
Ayla World :Princess Dress Up
3
Ayla Health
4
Ayla Mukbang - Cooking ASMR
5
period trackerNot ranked
81
92
——
Period Calendar Period Tracker
1
Period Tracker and Calendar
2
Flo Ovulation & Period Tracker
3
Stardust Period Tracker
4
Ovulation & Period Tracker
5
ovulation calculatorOpportunityNot ranked
54
46
——
Ovulation & Period Tracker
1
Ovulation Tracker & Calculator
2
Flo Ovulation & Period Tracker
3
Ovulation Calendar & Fertility
4
Period Tracker and Calendar
5
pregnancy calendarOpportunityNot ranked
63
47
——
Pregnancy + | Tracker App
1
Pregnancy App
2
Pregnancy and Due Date Tracker
3
Pregnancy Tracker & Baby App
4
Pregnancy Tracker & Day by Day
5
menstrual cycleOpportunityNot ranked
62
38
——
Period Calendar Period Tracker
1
Period Tracker and Calendar
2
Clue Cycle & Period Tracker
3
Stardust Period Tracker
4
Flo Ovulation & Period Tracker
5
fertility trackerOpportunityNot ranked
83
50
——
Period Tracker and Calendar
1
Period Calendar Period Tracker
2
Ovulation & Period Tracker
3
Flo Ovulation & Period Tracker
4
Ovia Cycle & Pregnancy Tracker
5
pregnancy trackerNot ranked
61
86
——
Pregnancy Tracker & Baby App
1
Pregnancy + | Tracker App
2
Pregnancy App & Baby Tracker
3
Pregnancy App
4
Pregnancy App & Baby Tracker
5
cycle predictionsOpportunityNot ranked
54
39
——
Period Tracker and Calendar
1
Period Tracker Ovulation Cycle
2
Period Tracker
3
Clue Cycle & Period Tracker
4
Flo Ovulation & Period Tracker
5
baby growth trackerOpportunityNot ranked
54
49
——
Pregnancy App & Baby Tracker
1
Pregnancy Tracker & Baby App
2
Pregnancy + | Tracker App
3
Child Growth Tracker
4
Baby + | Your Baby Tracker
5
fetal developmentOpportunityNot ranked
58
35
——
Pregnancy + | Tracker App
1
Pregnancy App & Baby Tracker
2
Pregnancy Tracker & Baby App
3
Pregnancy Tracker: amma
4
Pregnancy and Due Date Tracker
5

Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords
Ayla's Shop

Ayla's Shop

Shopping

Ahead1x
Ranking behind you
Apps that you outrank on shared keywords
Ayla Oasis

Ayla Oasis

Business

Behind1x

Occurrence count shows how many keywords each competitor appears on

Category Ranking

Health & Fitness chart position

Health & Fitness
Not currently ranked in top 200
Blood Pressure Log

Blood Pressure Log

★ 4.2
Planet Fitness

Planet Fitness

★ 4.7
Yuka - Food & Cosmetic Scanner

Yuka - Food & Cosmetic Scanner

★ 4.7
4
healow

healow

★ 4.6
5
Finch: Self-Care Pet

Finch: Self-Care Pet

★ 4.9
6
Blood Pressure App

Blood Pressure App

★ 3.8
7
AllTrails: Hike, Bike & Run

AllTrails: Hike, Bike & Run

★ 4.6
8
Blood Pressure

Blood Pressure

★ 3.8
9
Step Tracker Launcher

Step Tracker Launcher

★ 4.5
10
Step Counter - Pedometer

Step Counter - Pedometer

★ 4.8
11
Blood Pressure App

Blood Pressure App

★ 4.4
12
FunSteps

FunSteps

★ 4.7
13
Strava: Run, Bike, Walk

Strava: Run, Bike, Walk

★ 4.6
14
Flo Ovulation & Period Tracker

Flo Ovulation & Period Tracker

★ 4.7
15
MyFitnessPal: Calorie Counter

MyFitnessPal: Calorie Counter

★ 4.4

Improve your ratings and downloads to climb the category charts.

AI-Powered Analysis

Personalized insights generated by our AI

Ayla Cycle & Pregnancy Tracker has a minimal ASO footprint, ranking only for its brand name (ayla) and missing all high‑traffic fertility keywords. Immediate focus should be on keyword expansion, review acquisition, and listing quality to lift its visibility score from 10/100.

Brand Name Ranking
medium

The brand keyword "ayla" ranks at position 9 with 51 estimated monthly searches, showing existing brand awareness. Leverage this by keeping the brand front‑and‑center in the title and short description.

Keyword Gaps
high

Only 1 of the top 10 target keywords is ranked; high‑traffic terms like "period tracker" (81 searches) and "fertility tracker" (83 searches) are not indexed, and their difficulty scores (92 and 50) indicate feasible competition. Incorporate these exact phrases into the title, short description, and long description.

Zero Reviews & Rating
high

The app has no user reviews, resulting in an N/A rating which heavily penalizes trust signals in Google Play. Implement an in‑app prompt after key milestones to encourage 5‑star reviews and collect at least 20 reviews within 30 days.

Low Listing Quality
medium

A quality score of 50% suggests missing assets such as high‑resolution screenshots, feature graphic, and promotional video. Adding these, plus localized copy for top markets, can boost conversion and the quality metric.

Competitor Keyword Overlap
low

Competitor "Ayla's Shop" shares the brand keyword and ranks higher. Cross‑promote the tracker within that app or bundle a link to drive traffic, and differentiate by highlighting unique privacy (E2EE) claims in the description.

Key Action Items
Priority actions to improve your app's visibility
  • 1Revise the app title to include top keywords (e.g., "Ayla Period Tracker & Ovulation Calendar").
  • 2Insert high‑traffic keywords (period tracker, ovulation calculator, fertility tracker) naturally into the short and full description.
  • 3Add a set of 5+ high‑resolution screenshots, a feature graphic, and a 15‑second promotional video highlighting privacy and core features.
  • 4Implement an in‑app review prompt after the first 3 logged cycles or after a pregnancy milestone to generate at least 20 5‑star reviews.
  • 5Create a localized listing for English‑speaking markets with tailored copy and localized screenshots to improve relevance.

ASO Insights

Actionable recommendations to improve your visibility

Strengths
What you're doing well

Detailed description

Your description is 3403 characters, providing good keyword density and information for users.

Strong visual presence

8 screenshots give users a comprehensive view of your app.

Recently updated

Your app was updated recently, signaling active maintenance to users and stores.

Areas to Improve
Issues to address

Low keyword visibility

Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.

Suggestions
Opportunities to explore

Improve visibility

Score of 10/100 suggests room for ASO optimization. Focus on keywords and category ranking.

Not in category top charts

Improving ratings and downloads can help reach category top charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of Ayla Cycle & Pregnancy Tracker?

Ayla Cycle & Pregnancy Tracker has a visibility score of 10 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 15, 2026.

On how many keywords does Ayla Cycle & Pregnancy Tracker rank?

Ayla Cycle & Pregnancy Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of Ayla Cycle & Pregnancy Tracker?

Based on shared keyword rankings, the most frequent competitors of Ayla Cycle & Pregnancy Tracker are Ayla's Shop, Ayla Oasis. These apps appear next to Ayla Cycle & Pregnancy Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is Ayla Cycle & Pregnancy Tracker in on the Google Play?

Ayla Cycle & Pregnancy Tracker is listed in the Health & Fitness category on the Google Play.

How can Ayla Cycle & Pregnancy Tracker improve its App Store Optimization?

Based on this audit, Ayla Cycle & Pregnancy Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Ayla Cycle & Pregnancy Tracker.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.