This audit was generated on May 16, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
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Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Strava: Run, Bike, Walk
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
OpenTracks has a solid quality foundation (88% quality score, 4.4 rating) but suffers from poor discoverability, ranking for only 1 of its top 10 target keywords and a low overall visibility score of 22/100. The main priority is to expand keyword coverage and improve chart positioning to boost organic installs.
The app scores 88% on quality, indicating strong performance, stability, and user satisfaction (4.4 rating from 149 reviews). Leverage this by highlighting the rating and quality in promotional assets to reinforce trust.
OpenTracks ranks #1 for its exact brand keyword "opentracks" with traffic 62 and moderate difficulty (39). This shows strong brand awareness; maintain this position while expanding to related terms.
Only 1 of the 10 analyzed keywords is ranked; high‑traffic terms like "running tracker" (traffic 78) and "gps tracker" (traffic 81) are missing entirely. This drives the low Keywords Score (19%).
The app holds a Category rank of 26 and no presence on the Global chart, contributing to the 20% Charts Score. Without chart momentum, organic visibility remains limited.
Focus on keywords with traffic >70 and difficulty ≤50 (e.g., "outdoor activities" traffic 47 difficulty 30, "fitness tracking" traffic 58 difficulty 39). Incorporate these terms naturally into the title, short description, and long description to improve rankings.
The current description is generic and cuts off mid‑sentence. Rewrite the first 500 characters to include top‑priority keywords, clear value propositions, and a call‑to‑action. Refresh screenshots and add a video highlighting unique privacy‑first features to boost conversion and chart performance.
- 1Revise title and short description to embed 3‑4 high‑traffic, low‑difficulty keywords (e.g., "GPS Tracker, Running Tracker, Bike Computer").
- 2Rewrite the long description, ensuring each paragraph starts with a target keyword and includes a compelling call‑to‑action.
- 3Create new localized screenshots and a 15‑second video showcasing privacy features, voice announcements, and sensor support to improve conversion rates.
- 4Implement a limited‑time free trial or freemium tier to compete with free alternatives like Strava and encourage more installs.
- 5Monitor keyword rankings weekly and run A/B tests on icon and screenshot variations to push the app into the Top 10 of the Health & Fitness category.
Category Ranking
Health & Fitness chart position
SportWerks - Workout Tracker
Recognise Back
SyncMyTracks
Recognise Neck
Recognise Foot
OpenTracksYour app
HR2VP Watch Bike Computer
Soft Challenge
Live Heart Rate Pro
Nomo Widgets
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of OpenTracks?
OpenTracks has a visibility score of 22 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 16, 2026.
On how many keywords does OpenTracks rank?
OpenTracks is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of OpenTracks?
Based on shared keyword rankings, the most frequent competitors of OpenTracks are Strava: Run, Bike, Walk. These apps appear next to OpenTracks on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is OpenTracks in on the Google Play?
OpenTracks is listed in the Health & Fitness category on the Google Play, currently ranked #26 in that category.
How can OpenTracks improve its App Store Optimization?
Based on this audit, OpenTracks should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to OpenTracks.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.