This audit was generated on May 16, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
3
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| to write love on her arms | #1 | — |  |     | ||
| mood tracking | #26 |  |  |      | ||
| mood tracker | #38 |  |  | | ||
| mental health | Not ranked | — | — |      | ||
| journaling appOpportunity | Not ranked | — | — |      | ||
| self care | Not ranked | — | — |     | ||
| anxiety relief | Not ranked | — | — |      | ||
| depression supportOpportunity | Not ranked | — | — |    | ||
| mindfulness journalOpportunity | Not ranked | — | — |      | ||
| mental wellnessOpportunity | Not ranked | — | — |   |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Mind Tracker
Health & Fitness
Emoodjee: Mood Tracker & Log
Lifestyle
Romantic Love Messages 2026
Lifestyle
Mood Journal: MoodPath
Health & Fitness
AI Mood Tracker & Journal
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Health & Fitness chart position
Blood Pressure Log
Planet Fitness
Yuka - Food & Cosmetic Scanner
Finch: Self-Care Pet
Blood Pressure App
healow
Step Tracker Launcher
Step Counter - Pedometer
AllTrails: Hike, Bike & Run
Blood Pressure App
Blood Pressure
Strava: Run, Bike, Walk
FunSteps
Flo Ovulation & Period Tracker
Google Fit: Activity Tracking
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
The Hopeful: Moods & Journal has excellent user ratings and a perfect quality score, but its ASO is weak, ranking for only 3 of 10 target keywords and not appearing in any category charts. Immediate focus should be on expanding keyword coverage and improving store listing relevance to boost visibility.
The app boasts a 4.8★ rating from 479 reviews and a 100% quality score, indicating strong user satisfaction and a solid foundation for conversion once visibility improves.
Only 3 of the 10 analyzed keywords are ranked ("to write love on her arms" #1, "mood tracker" #38, "mood tracking" #26). Core terms like "journaling app" (traffic 76, difficulty 33) and "mental health" (traffic 65, difficulty 78) are missing entirely.
Keywords such as "depression support" (traffic 47, difficulty 31) and "mindfulness journal" (traffic 46, difficulty 41) offer quick wins. Adding them to the title, short description, and bullet list can lift rankings.
The app is not ranked in the Health & Fitness category, resulting in 0% chart score. Boosting install volume and optimizing the store listing are required to enter category rankings.
The brand phrase "to write love on her arms" already ranks #1 with 49 monthly searches. Pairing it with generic terms (e.g., "to write love on her arms journal") can capture additional traffic while preserving brand strength.
Competitors such as Mind Tracker and Emoodjee rank higher for generic terms like "mood tracker". Highlight unique assets (podcasts, curated blog posts) in the short description to differentiate.
- 1Revise the app title to include a high‑traffic keyword (e.g., "The Hopeful: Mood Tracker & Journal").
- 2Add top missing keywords ("journaling app", "depression support", "mindfulness journal") to the short description and the first 3 bullet points of the long description.
- 3Create a keyword‑rich feature list (up to 80 characters each) that repeats low‑difficulty keywords naturally.
- 4Refresh graphic assets (icon, feature graphic, promo video) and run an A/B test on the store listing to improve click‑through and install rates.
- 5Launch a localized update for English‑speaking markets, adding region‑specific keywords and encouraging users to leave reviews.
ASO Insights
Actionable recommendations to improve your visibility
Strong visual presence
24 screenshots give users a comprehensive view of your app.
Excellent rating
Your 4.8 star rating builds user trust and improves conversion rates.
Recently updated
Your app was updated recently, signaling active maintenance to users and stores.
Strong keyword positions
Ranking in top 10 for 1 keyword(s): to write love on her arms.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of The Hopeful: Moods & Journal?
The Hopeful: Moods & Journal has a visibility score of 33 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 16, 2026.
On how many keywords does The Hopeful: Moods & Journal rank?
The Hopeful: Moods & Journal is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 3 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of The Hopeful: Moods & Journal?
Based on shared keyword rankings, the most frequent competitors of The Hopeful: Moods & Journal are Romantic Love Messages 2026, Mind Tracker, Mood Journal: MoodPath. These apps appear next to The Hopeful: Moods & Journal on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is The Hopeful: Moods & Journal in on the Google Play?
The Hopeful: Moods & Journal is listed in the Health & Fitness category on the Google Play.
How can The Hopeful: Moods & Journal improve its App Store Optimization?
Based on this audit, The Hopeful: Moods & Journal should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to The Hopeful: Moods & Journal.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.