How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
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Apps positioned directly before or after yours on keywords
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Health & Fitness
Occurrence count shows how many keywords each competitor appears on
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Personalized insights generated by our AI
Nutrola has a strong brand presence (ranking #1 for its own name) and a solid quality score (78%), but its overall visibility is extremely low (18/100) due to poor keyword coverage and no chart placement. Immediate focus should be on expanding and optimizing keyword targeting to capture high‑traffic search terms.
The app ranks #1 for the exact brand keyword "nutrola" with a traffic potential of 62 and a manageable difficulty of 38, proving strong brand recognition. Leverage this by ensuring the brand name remains prominent in the title and subtitle.
A quality score of 78% indicates good app stability, low crash rates, and positive user experience, which supports better conversion once visibility improves. Maintain current performance while scaling.
Only 1 out of 10 target keywords is ranked; the remaining high‑traffic terms (e.g., "calorie counter" traffic 81, difficulty 84) are completely missing from the store listing. This is the primary driver of the 19% keyword score.
The app is not appearing in either the global or category charts, eliminating organic discovery from top‑list users. Lack of chart placement is tied to low download velocity and insufficient keyword relevance.
Incorporate high‑traffic, moderate‑difficulty keywords such as "calorie tracker", "food log", and "macro tracker" into the 30‑character title and 80‑character subtitle. This can immediately boost relevance for 4‑5 of the unranked keywords.
Rewrite the short description (80 chars) and the first 250 chars of the long description to include the top‑performing keywords (e.g., "Calorie Counter, Nutrition Tracker, Keto Diet Tracker"). Use natural language and repeat each keyword 2‑3 times to improve indexation without keyword stuffing.
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Improve your ratings and downloads to climb the category charts.
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Common questions about this ASO audit.
Nutrola - Nutrition Tracker has a visibility score of 18 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 18, 2026.
Nutrola - Nutrition Tracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Nutrola - Nutrition Tracker are MyFitnessPal: Calorie Counter. These apps appear next to Nutrola - Nutrition Tracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Nutrola - Nutrition Tracker is listed in the Health & Fitness category on the Google Play.
Based on this audit, Nutrola - Nutrition Tracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Nutrola - Nutrition Tracker.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.