How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| metawipe | #1 | — | ||||
| remove gps metadata | #45 | |||||
| exif remover | #53 | |||||
| exif data remover | #81 | |||||
| metadata cleaner | Not ranked | — | — | |||
| photo exif editor | Not ranked | — | — | |||
| metadata eraser | Not ranked | — | — | |||
| photo privacy protector | Not ranked | — | — | |||
| exif remover tool | Not ranked | — | — | |||
| metadata wiper | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
MetaWipe ranks #1 for its brand keyword but fails to rank for high‑traffic generic terms, resulting in a low overall visibility score (19/100). The primary priority is to expand keyword coverage and improve on‑store conversion signals.
The app holds rank 1 for the exact brand keyword "metawipe" with 46 estimated searches and a modest difficulty of 35, indicating strong brand recognition that can be leveraged in the title and subtitle.
A 50% quality score suggests the visual assets and metadata meet baseline standards, providing a solid foundation for further ASO tweaks.
7 out of 10 target keywords (e.g., "metadata cleaner", "photo exif editor", "metadata eraser") are not ranked despite traffic > 35 and difficulty < 40, dragging the Keywords Score down to 22%.
The app is not appearing in the Utilities category charts, meaning users browsing the category are unlikely to discover it, which also harms organic discoverability.
Add high‑traffic, low‑difficulty terms such as "exif remover", "remove gps metadata", and "metadata eraser" to the 100‑character keyword field and incorporate them into the subtitle and description to capture additional search volume.
Zero reviews and a 0‑star rating suppress conversion. Implement an in‑app prompt after successful metadata removal to encourage 5‑star reviews, aiming for at least 20 reviews within 30 days.
Actionable recommendations to improve your visibility
Your app was updated recently, signaling active maintenance to users and stores.
You have 4 screenshots. Adding more (8-10) helps showcase features and increases conversion.
Score of 19/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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Common questions about this ASO audit.
MetaWipe — Exif Remover has a visibility score of 19 out of 100 on the Apple App Store (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 16, 2026.
MetaWipe — Exif Remover is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of MetaWipe — Exif Remover are MetaWipe Pro Privacy, The Photo Investigator, EXIF Eraser. These apps appear next to MetaWipe — Exif Remover on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
MetaWipe — Exif Remover is listed in the Utilities category on the Apple App Store.
Based on this audit, MetaWipe — Exif Remover should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to MetaWipe — Exif Remover.
This audit was generated automatically by Applyra by scraping public Apple App Store data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.