How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
0
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| daily affirmations | #26 | |||||
| affirmation app | #36 | |||||
| motivation | #51 | |||||
| pocketpal | #70 | |||||
| positive quotes | Not ranked | — | — | |||
| motivational quotes | Not ranked | — | — | |||
| character companion | Not ranked | — | — | |||
| mental wellness | Not ranked | — | — | |||
| inspirational messages | Not ranked | — | — | |||
| self care | Not ranked | — | — |
Apps positioned directly before or after yours on keywords
Entertainment
Health & Fitness
Personalization
Lifestyle
Game Role Playing
Lifestyle
Lifestyle
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
Lifestyle chart position
Life360: Stay Connected & Safe
T-Life
Lemon8 - Lifestyle Community
Ring - Always Home
Amazon Alexa
KashKick: Get paid to have fun
Cash Giraffe: Games & Rewards
Google Home
LG ThinQ
DOOR: Smart Access & Control
Nextdoor: Neighborhood Network
VYBS: Play & Earn Rewards
Tuya - Smart Life,Smart Living
Color Widgets, Theme: iWidgets
Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
PocketPal has a solid 4.4 rating and decent quality score, but its overall visibility is extremely low (18/100) due to poor keyword coverage and missing category ranking. Immediate focus should be on keyword optimization and on‑page assets to capture high‑traffic search terms.
The app maintains a 4.4/5 rating from 388 reviews, indicating good user satisfaction. Leverage this rating in the store listing (e.g., highlight "4.4 ★ rating" in screenshots) to boost conversion.
Only 4 of the 10 target keywords rank, yielding a 19% keyword score. High‑traffic terms like "positive quotes" and "self care" are not ranked at all, limiting discoverability.
PocketPal is not ranked in the Lifestyle category, which prevents organic exposure in category charts. This is reflected by a 0% chart score.
Keywords such as "positive quotes" (traffic 65, difficulty 38) and "inspirational messages" (traffic 61, difficulty 28) have low competition. Adding them to the title/short description can quickly boost rankings.
Top competitors share only 1 keyword with PocketPal, indicating untapped niche space. Target unique phrases like "character companion" and "mental wellness" that have moderate difficulty (41‑39) but no current ranking.
Actionable recommendations to improve your visibility
Your description is 1683 characters, providing good keyword density and information for users.
No significant issues found
Score of 18/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
This audit gives you a snapshot. With Applyra, you get continuous monitoring, competitor alerts, and AI-powered recommendations to grow your app.
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