How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
5
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| calling all kids | #1 | — | ||||
| pilot calls for kids | #1 | — | ||||
| interactive kids calls | #3 | |||||
| kids calling app | #5 | |||||
| kids educational calls | #9 | |||||
| character calls | #65 | |||||
| kids phone call app | Not ranked | — | — | |||
| call santa claus | Not ranked | — | — | |||
| kids police call | Not ranked | — | — | |||
| calling santa app | Not ranked | — | — |
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Occurrence count shows how many keywords each competitor appears on
Parenting chart position
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Calling All Kids shows strong brand keyword rankings and a solid quality score, but lacks visibility in Google Play charts and misses rankings for several high‑traffic keywords. Immediate focus should be on expanding keyword coverage and improving category ranking to boost overall visibility.
The exact app name "calling all kids" ranks #1 with traffic score 41 and difficulty 38, giving the app a strong foothold for brand‑related searches.
A quality score of 88% indicates good app stability, compliance and user experience, which supports higher conversion once visibility improves.
Charts score is 0% and the app is not ranked in the Parenting category, meaning it receives no algorithmic boost from install velocity or featured placements.
Keywords such as "kids phone call app", "call santa claus", and "kids police call" have traffic scores above 35 but the app is not ranked for them, representing missed acquisition potential.
Incorporate top‑performing, high‑traffic terms (e.g., "kids calling app", "call Santa", "pilot calls for kids") into the app title (max 30 chars) and short description to capture additional search volume.
Competitors like Stars Messenger rank ahead with shared keywords. Adding those keywords to the description and asset copy, plus creating themed screenshots (Santa, pilot, police) can siphon their traffic.
Actionable recommendations to improve your visibility
Your description is 3048 characters, providing good keyword density and information for users.
15 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Ranking in top 10 for 4 keyword(s): kids calling app, pilot calls for kids, interactive kids calls.
Score of 75/100 indicates solid app store presence.
No significant issues found
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Calling All Kids has a visibility score of 75 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 20, 2026.
Calling All Kids is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 5 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Calling All Kids are JusTalk Kids - Safe Messenger, Phone For Kids, Stars Messenger Kids Safe Chat. These apps appear next to Calling All Kids on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Calling All Kids is listed in the Parenting category on the Google Play.
Based on this audit, Calling All Kids should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Calling All Kids.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.