This audit was generated on May 20, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
3
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| meeting scheduler | #3 | Live trend |  |  | |||
| schedule meetings | #6 | Live trend |  |  | |||
| scheduling tool | #8 | Live trend | |  | |||
| outlook calendar | #31 | Live trend |  |  | |||
| calendar | Not ranked | Live trend | — | — | |||
| google calendar syncOpportunity | Not ranked | Live trend | — | — | |||
| event plannerOpportunity | Not ranked | Live trend | — | — | |||
| time managementOpportunity | Not ranked | Live trend | — | — | |||
| calendar organizerOpportunity | Not ranked | Live trend | — | — | |||
| scheduling appOpportunity | Not ranked | Live trend | — | — |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
The app has modest visibility (54/100) with decent keyword rankings for niche terms but fails to capture high‑traffic generic keywords and lacks chart presence. Immediate focus should be on expanding keyword coverage and improving quality metrics to boost rankings and conversions.
Three of the top 10 keywords rank within the top 10 (meeting scheduler #3, scheduling tool #8, schedule meetings #6) delivering solid traffic with moderate difficulty, indicating the app is already resonating for specific use‑cases.
The primary term "calendar" (traffic 85, difficulty 95) is not ranked at all, causing a large visibility gap despite its relevance to the app’s core function.
Quality score sits at 50% and the overall rating is 3.8 from only 258 reviews, which hurts conversion and algorithmic trust. Competitor Google Calendar enjoys higher ratings and more reviews.
Keywords like "google calendar sync" (traffic 49, difficulty 39) and "outlook calendar" (traffic 57, difficulty 42) have decent search volume but the app is not ranked for them. Adding these terms to the description and metadata can capture additional users.
Charts score is 0% (no rankings in global or category charts). Achieving even modest chart placement (e.g., top 100 in Productivity) would dramatically improve discoverability.
- 1Incorporate high‑traffic keywords (calendar, google calendar sync, time management) into the app title, short description, and first 150 characters of the long description using natural language.
- 2Refresh the long description to include missing keywords (event planner, scheduling app, calendar organizer) with clear benefit statements and bullet points.
- 3Launch an in‑app prompt and email campaign encouraging satisfied users to leave 5‑star reviews, aiming to raise the rating above 4.2 and increase review count.
- 4Add localized screenshots and a short video highlighting multi‑calendar sync, list/timeline views, and upcoming analytics feature to improve visual appeal and chart rankings.
- 5Conduct A/B testing on icon design and feature call‑outs (e.g., "Sync with Google, Apple & Outlook") to boost install conversion and overall quality score.
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Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Calendar: Meeting & Scheduling?
Calendar: Meeting & Scheduling has a visibility score of 54 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 20, 2026.
On how many keywords does Calendar: Meeting & Scheduling rank?
Calendar: Meeting & Scheduling is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 3 keywords reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Calendar: Meeting & Scheduling?
Based on shared keyword rankings, the most frequent competitors of Calendar: Meeting & Scheduling are Google Calendar, Meeting Schedule Builder, Todoist: To Do List & Calendar. These apps appear next to Calendar: Meeting & Scheduling on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Calendar: Meeting & Scheduling in on the Google Play?
Calendar: Meeting & Scheduling is listed in the Productivity category on the Google Play.
How can Calendar: Meeting & Scheduling improve its App Store Optimization?
Based on this audit, Calendar: Meeting & Scheduling should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Calendar: Meeting & Scheduling.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.