This audit was generated on May 18, 2026
The data may no longer be up to date.
Visibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
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Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
MyFitnessPal: Calorie Counter
Health & Fitness
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
HawkerSense currently ranks only for its brand keyword, yielding a visibility score of 16/100. The primary priority is to expand keyword coverage and improve store assets to boost discoverability and user trust.
The app’s own name "hawkersense" ranks #1 with 57 estimated searches and moderate difficulty (38), securing immediate brand visibility. Leverage this by adding the brand to the subtitle and short description to reinforce recognition.
The store listing shows no reviews or rating, contributing to a low Quality Score (50%). This hampers trust and conversion. Implement in‑app rating prompts and incentivize early users to leave feedback.
The listing lacks screenshots, video, and a complete description (cut off at "Discover Nearby Food"). Poor visual assets lower click‑through and Quality Score. Add 5+ high‑resolution screenshots and a short demo video showcasing the AI scanner.
Keywords like "nutrition tracker" (82 searches, difficulty 39), "meal tracker" (74 searches, difficulty 38) and "food scanner" (47 searches, difficulty 75) are not ranked. Incorporate these terms into the title, subtitle, and description to capture sizable search volume.
MyFitnessPal shares only one keyword with HawkerSense, indicating many high‑value terms are unclaimed. Target medium‑difficulty keywords (difficulty <40) such as "macro calculator" and "asian food nutrition" to outrank competitors in the Health & Fitness niche.
The app is not ranked in the Health & Fitness category, resulting in a 0% Charts Score. Without category visibility, organic discovery suffers. Improving keyword relevance and gathering reviews will unlock category rankings.
- 1Revise title and subtitle to include top‑traffic keywords (e.g., "Food Scanner & Nutrition Tracker").
- 2Rewrite the first 250 characters of the description to feature primary keywords and clear value proposition.
- 3Add 5 high‑quality screenshots and a 15‑second demo video that highlight the snap‑and‑scan feature and macro results.
- 4Implement a timed in‑app rating prompt after 3 uses and offer a small incentive (e.g., premium feature trial) for leaving a review.
- 5Conduct a secondary keyword analysis to target medium‑difficulty terms (difficulty ≤40) such as "macro calculator" and "asian food nutrition" and update metadata accordingly.
Category Ranking
Health & Fitness chart position
Blood Pressure Log
Planet Fitness
Yuka - Food & Cosmetic Scanner
Finch: Self-Care Pet
AllTrails: Hike, Bike & Run
Step Tracker Launcher
Step Counter - Pedometer
healow
Blood Pressure App
Strava: Run, Bike, Walk
Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of HawkerSense?
HawkerSense has a visibility score of 16 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 18, 2026.
On how many keywords does HawkerSense rank?
HawkerSense is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of HawkerSense?
Based on shared keyword rankings, the most frequent competitors of HawkerSense are MyFitnessPal: Calorie Counter. These apps appear next to HawkerSense on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is HawkerSense in on the Google Play?
HawkerSense is listed in the Health & Fitness category on the Google Play.
How can HawkerSense improve its App Store Optimization?
Based on this audit, HawkerSense should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to HawkerSense.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.