This audit was generated on May 18, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| expenny | #1 | Live trend | — |  | |||
| personal finance trackerOpportunity | Not ranked | Live trend | — | — | |||
| expense manager | Not ranked | Live trend | — | — | |||
| budget appOpportunity | Not ranked | Live trend | — | — | |||
| receipt scanner | Not ranked | Live trend | — | — | |||
| money tracker | Not ranked | Live trend | — | — | |||
| offline expense trackerOpportunity | Not ranked | Live trend | — | — | |||
| ai receipt scanningOpportunity | Not ranked | Live trend | — | — | |||
| budgeting toolsOpportunity | Not ranked | Live trend | — | — | |||
| financial record keeperOpportunity | Not ranked | Live trend | — | — |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
No competitors ranking directly ahead
Expin
Lifestyle
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
Expenny has a strong brand presence, ranking #1 for its own name, but overall visibility is low with a 16/100 score. The app lacks keyword rankings, user reviews, and compelling visual assets, which together limit discoverability and conversion.
The keyword "expenny" ranks #1 with a traffic potential of 53, showing strong brand recognition. Leverage this by keeping the brand name prominent in the title and short description.
Only 1 of 10 target keywords is ranked; high‑traffic terms like "personal finance tracker" (traffic 51) and "budget app" (traffic 75) are not ranking. Incorporate these keywords into the title, short description, and long description to improve discoverability.
The app has 0 reviews and no rating, which harms both trust and the Play Store algorithm. Implement an in‑app review prompt after a few successful uses to start collecting authentic feedback.
Quality score is only 50% and there are no screenshots or video listed. Adding 8 high‑resolution screenshots and a 15‑second promo video that showcase AI receipt scanning, offline mode, and budgeting charts can boost conversion and quality score.
The current description does not fully exploit high‑traffic keywords such as "expense manager" (traffic 74) and "offline expense tracker" (traffic 50). Rewrite the long description to naturally embed the top 5 unranked keywords while highlighting unique features like AI receipt scanning and offline functionality.
- 1Integrate top‑traffic keywords (e.g., "personal finance tracker", "budget app", "expense manager") into the title and short description.
- 2Create and upload 8 compelling screenshots plus a short promo video emphasizing AI receipt scanning and offline tracking.
- 3Implement an in‑app review prompt after the third expense entry to start gathering user ratings.
- 4Revise the long description to embed high‑volume keywords and clearly state unique selling points.
- 5Localize the store listing into at least Spanish and Hindi to capture additional market share and monitor keyword rankings weekly.
Category Ranking
Finance chart position
Cash App
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OnePay – Mobile Banking
Venmo
Chime® – Fee-Free Banking
Capital One Mobile
Kalshi: Trade News & Sports
Google Wallet
Progressive
Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Expenny: Offline Cashbook?
Expenny: Offline Cashbook has a visibility score of 16 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 18, 2026.
On how many keywords does Expenny: Offline Cashbook rank?
Expenny: Offline Cashbook is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Expenny: Offline Cashbook?
Based on shared keyword rankings, the most frequent competitors of Expenny: Offline Cashbook are Expin. These apps appear next to Expenny: Offline Cashbook on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Expenny: Offline Cashbook in on the Google Play?
Expenny: Offline Cashbook is listed in the Finance category on the Google Play.
How can Expenny: Offline Cashbook improve its App Store Optimization?
Based on this audit, Expenny: Offline Cashbook should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Expenny: Offline Cashbook.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.