This audit was generated on May 22, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Start tracking for freeKeyword Rankings
Your app's position for key search terms
10
Keywords analyzed
6
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Graph | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|---|
| moola | #3 | Live trend |  |  | |||
| gift cards | #39 | Live trend |  |  | |||
| cash back | #48 | Live trend |  |  | |||
| cash back rewardsOpportunity | #52 | Live trend |  |  | |||
| gift card dealsOpportunity | #74 | Live trend |  |  | |||
| gift card walletOpportunity | #78 | Live trend |  |  | |||
| digital walletOpportunity | Not ranked | Live trend | — | — | |||
| discounts near meOpportunity | Not ranked | Live trend | — | — | |||
| cash rewards | Not ranked | Live trend | — | — | |||
| online shopping discountsOpportunity | Not ranked | Live trend | — | — |
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Keyword Competitors
Apps positioned directly before or after yours on keywords
Occurrence count shows how many keywords each competitor appears on
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AI-Powered Analysis
Personalized insights generated by our AI
Moola ranks well for its brand name (rank 3) but suffers from low overall visibility (23/100) due to limited keyword coverage, no user reviews, and an unfinished description. The highest priority is to broaden keyword rankings and build social proof.
The keyword "moola" is already in position 3 with 69 traffic points, indicating strong brand recognition. Leverage this by keeping the brand name front‑and‑center in the title and short description.
The app has a 0.0 rating with no reviews, which dramatically lowers conversion and quality score (25%). Prompt users to leave reviews and consider incentivized feedback campaigns.
Only 6 of the top 10 target keywords rank, with high‑traffic terms like "digital wallet" and "cash rewards" not ranked at all. This drives the Keywords Score down to 30%. Expand keyword set in title, short and long descriptions.
The current description is truncated and missing key phrases (e.g., "cash back rewards", "gift card deals"). Rewrite the first 500 characters to naturally include at least 5 high‑traffic keywords and add a clear CTA.
No charts or featured placement suggests low visual appeal. Add high‑resolution screenshots highlighting savings, a 15‑second promo video, and an icon with the brand color to improve Quality Score.
A direct competitor, Moola Business, ranks ahead and shares keywords. Use in‑app banners or a joint marketing push to capture its audience and boost keyword relevance.
- 1Add high‑traffic keywords (e.g., "digital wallet", "cash rewards", "gift card deals") to the app title and short description.
- 2Rewrite the long description to include at least five target keywords and a strong call‑to‑action within the first 250 characters.
- 3Launch an in‑app prompt and email campaign to gather >100 genuine 5‑star reviews within 30 days.
- 4Create and upload 5+ screenshot assets and a 15‑second video showcasing cash‑back savings and gift‑card redemption.
- 5Run an A/B test on the title/description variations and monitor keyword ranking changes weekly.
Category Ranking
Shopping chart position
Temu: Shop Like a Billionaire
Whatnot: Shop, Sell, Connect
SHEIN-Shopping Online
Walmart: Shopping & Savings
Shop: All your favorite brands
Vinted: Shop & sell pre-loved
Amazon Shopping
Fetch: America’s Rewards App
GovAuctions.com - Shop Surplus
eBay online shopping & selling
Improve your ratings and downloads to climb the category charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Moola - Cash Back Gift Cards?
Moola - Cash Back Gift Cards has a visibility score of 23 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 22, 2026.
On how many keywords does Moola - Cash Back Gift Cards rank?
Moola - Cash Back Gift Cards is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 6 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Moola - Cash Back Gift Cards?
Based on shared keyword rankings, the most frequent competitors of Moola - Cash Back Gift Cards are Moola Business, Moola Mixer, Arro: Credit Card & Cash Back. These apps appear next to Moola - Cash Back Gift Cards on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Moola - Cash Back Gift Cards in on the Google Play?
Moola - Cash Back Gift Cards is listed in the Shopping category on the Google Play.
How can Moola - Cash Back Gift Cards improve its App Store Optimization?
Based on this audit, Moola - Cash Back Gift Cards should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Moola - Cash Back Gift Cards.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.