This audit was generated on May 21, 2026
The data may no longer be up to date.
USVisibility Breakdown
How your app performs across different visibility factors
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Your app's position for key search terms
10
Keywords analyzed
4
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| wisher | #5 |  |  |     | ||
| wishlist app | #12 |  |  |      | ||
| wish list | #12 |  |  |  | ||
| gift registryOpportunity | #97 |  |  |    | ||
| vision boardOpportunity | Not ranked | — | — |      | ||
| gift ideasOpportunity | Not ranked | — | — |     | ||
| price tracker | Not ranked | — | — |      | ||
| coupon finderOpportunity | Not ranked | — | — |      | ||
| gift reservationOpportunity | Not ranked | — | — |      | ||
| shopping list | Not ranked | — | — |      |
Keyword Competitors
Apps positioned directly before or after yours on keywords
Wishr: Gift Ideas & Wishlist
Shopping
Menards®
Shopping
Things To Get Me
Shopping
Share a Wish: Wishlist Maker
Shopping
Wisher Pro
Social
Grocery List App - Out of Milk
Shopping
Wishy - Ultimate Wishlist App
Shopping
Wish List Maker – Wishes
Lifestyle
Occurrence count shows how many keywords each competitor appears on
Category Ranking
Lifestyle chart position
Life360: Stay Connected & Safe
T-Life
DailyGift: Earn Reward
KashKick: Get paid to have fun
Ring - Always Home
Lemon8 - Lifestyle Community
LG ThinQ
VYBS: Play & Earn Rewards
Amazon Alexa
Google Home
Playful Rewards: Play & Earn
Nextdoor: Neighborhood Network
Cash Giraffe: Real Money Games
GPS Location Tracker — Locator
Improve your ratings and downloads to climb the category charts.
AI-Powered Analysis
Personalized insights generated by our AI
Wishlist & Registry: Wisher has a decent quality score (63%) and solid rating (4.4), but its overall visibility is low (36/100) due to poor keyword coverage and no chart rankings.
The app scores 63% on quality and holds a 4.4‑star rating from 119 reviews, which is above average for its niche and can be leveraged to improve conversion rates.
Only 4 of the 10 target keywords rank; high‑traffic terms like "vision board" (traffic 78) and "gift ideas" (traffic 38) are not ranked at all, limiting discoverability.
The app is not appearing in any global or category charts, and it has no category rank in Lifestyle, indicating insufficient download momentum.
Incorporate unranked, high‑traffic keywords such as "vision board" (traffic 78, difficulty 49) and "gift ideas" (traffic 38, difficulty 47) into the title, short description, and feature list to capture more organic searches.
With only 119 reviews, the app lacks the social proof needed for higher rankings; prompting satisfied users to leave 5‑star reviews can improve both rating stability and ASO signals.
- 1Rewrite the app title to include a high‑traffic keyword (e.g., "Wisher – Vision Board & Gift Ideas").
- 2Add the top unranked keywords (vision board, gift ideas, price tracker, coupon finder) naturally throughout the short description and first 250 characters of the long description.
- 3Implement an in‑app review prompt after a successful wishlist creation to raise total reviews to >500 within 3 months.
- 4Create localized app store assets (screenshots, video) that overlay the new keyword phrases and showcase the vision board feature.
- 5Run A/B tests on the short description and icon to improve click‑through rate, aiming for a CTR > 5% before the next quarterly update.
ASO Insights
Actionable recommendations to improve your visibility
Detailed description
Your description is 3619 characters, providing good keyword density and information for users.
Strong visual presence
32 screenshots give users a comprehensive view of your app.
No significant issues found
Not in category top charts
Improving ratings and downloads can help reach category top charts.
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Audit FAQ
Common questions about this ASO audit.
What is the ASO visibility score of Wishlist & Registry: Wisher?
Wishlist & Registry: Wisher has a visibility score of 36 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 21, 2026.
On how many keywords does Wishlist & Registry: Wisher rank?
Wishlist & Registry: Wisher is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 4 keywords, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Who are the main competitors of Wishlist & Registry: Wisher?
Based on shared keyword rankings, the most frequent competitors of Wishlist & Registry: Wisher are Wishr: Gift Ideas & Wishlist, Wisher Pro, Menards®. These apps appear next to Wishlist & Registry: Wisher on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
What category is Wishlist & Registry: Wisher in on the Google Play?
Wishlist & Registry: Wisher is listed in the Lifestyle category on the Google Play.
How can Wishlist & Registry: Wisher improve its App Store Optimization?
Based on this audit, Wishlist & Registry: Wisher should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Wishlist & Registry: Wisher.
How was this ASO audit generated?
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.