This audit was generated on May 24, 2026

The data may no longer be up to date.

Visibility Audit by Applyra
Sitetracker

Sitetracker

Sitetracker, Inc.

USUSen-US3.2 / 564 reviews May 6, 2026

Visibility Score

18Needs work

Visibility Breakdown

How your app performs across different visibility factors

Keyword Performance
19
Based on keyword rankings
Keywords analyzed10
Ranked in top 1001
Chart Rankings
0
Position in store charts
Global chartNot ranked
Category chartNot ranked
App Quality
63
Rating and recency signals
Rating3.2 / 5
Last updatedThis month

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Keyword Rankings

Your app's position for key search terms

10

Keywords analyzed

1

Ranked in top 100

1

In top 10

Keyword Performance
Rankings, traffic and difficulty for each keyword
KeywordRankTrafficDifficultyGraphAheadBehindTop 5
sitetracker#1
67
35
Live trend
—
Sitetracker
field work managementOpportunityNot ranked
29
29
Live trend
——
job trackingOpportunityNot ranked
56
42
Live trend
——
mobile formsOpportunityNot ranked
36
56
Live trend
——
geofencingOpportunityNot ranked
55
36
Live trend
——
time trackingOpportunityNot ranked
40
59
Live trend
——
asset managementOpportunityNot ranked
25
40
Live trend
——
construction managementOpportunityNot ranked
34
47
Live trend
——
field serviceNot ranked
62
80
Live trend
——
work order managementOpportunityNot ranked
34
38
Live trend
——

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Keyword Competitors

Apps positioned directly before or after yours on keywords

Ranking ahead of you
Apps that outrank yours on shared keywords

No competitors ranking directly ahead

Ranking behind you
Apps that you outrank on shared keywords
Sitetracker

Sitetracker

Productivity

Behind1xStore

Occurrence count shows how many keywords each competitor appears on

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AI-Powered Analysis

Personalized insights generated by our AI

Sitetracker has a strong brand presence, ranking #1 for its own name, but overall visibility is low (18/100) due to poor keyword coverage, low ratings, and no category ranking. Immediate focus should be expanding keyword rankings and improving user perception.

Brand Keyword Dominance
high

The app ranks #1 for the brand keyword "sitetracker" with a traffic potential of 67, indicating strong brand recognition. Leverage this by adding the brand name to the title and short description to retain this advantage.

Limited Keyword Rankings
high

9 out of 10 high‑traffic keywords (e.g., "field work management" traffic 29, "job tracking" traffic 56) are not ranked, causing a Keywords Score of only 19%. Target these terms in the title, short description, and full description to boost discoverability.

Low Rating & Few Reviews
high

A 3.2‑star rating from only 64 reviews hurts conversion and Quality Score. Implement an in‑app rating prompt after successful job completion and respond to existing reviews to raise the average rating.

Category Visibility Gap
medium

The app is not ranked in the Productivity category, which limits algorithmic exposure. Re‑evaluate the primary category and add relevant secondary categories (e.g., Business > Field Service) to improve chart placement.

Description Optimization
medium

The current description is truncated and missing several keyword opportunities (e.g., "geofencing", "time tracking", "asset management"). Rewrite the full description to 3,000–4,000 characters, embedding at least 8 target keywords naturally.

Creative Asset Refresh
low

No mention of screenshots or video, which are key conversion factors. Add high‑resolution screenshots and a 30‑second feature video highlighting dynamic forms, geofencing, and time‑tracking to improve the Quality Score.

Key Action Items
Priority actions to improve your app's visibility
  • 1Update app title and short description to include brand + high‑traffic keywords (e.g., "Sitetracker – Field Work Management").
  • 2Rewrite the full description (≈3,500 characters) inserting top keywords: field work management, job tracking, mobile forms, geofencing, time tracking, asset management, construction management, field service, work order management.
  • 3Launch a rating improvement campaign: prompt satisfied users for 5‑star reviews, address negative feedback, and aim for at least 150 reviews with a 4.2+ rating.
  • 4Add new localized screenshots and a feature video that showcase dynamic forms, geofencing, and payroll accuracy.
  • 5Re‑categorize to include a relevant sub‑category (e.g., Business > Field Service) and monitor chart rankings weekly.

Category Ranking

Productivity chart position

Productivity
Not currently ranked in top 200
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Improve your ratings and downloads to climb the category charts.

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Audit FAQ

Common questions about this ASO audit.

What is the ASO visibility score of Sitetracker?

Sitetracker has a visibility score of 18 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 24, 2026.

On how many keywords does Sitetracker rank?

Sitetracker is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.

Who are the main competitors of Sitetracker?

Based on shared keyword rankings, the most frequent competitors of Sitetracker are Sitetracker. These apps appear next to Sitetracker on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.

What category is Sitetracker in on the Google Play?

Sitetracker is listed in the Productivity category on the Google Play.

How can Sitetracker improve its App Store Optimization?

Based on this audit, Sitetracker should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Sitetracker.

How was this ASO audit generated?

This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.