Flickship: Watch & Match

Only 1 of the 10 target keywords ('watch and match') is ranked at #29, and the rest have 0 visibility despite moderate traffic (30‑55). This indicates insufficient keyword integration in the title, subtitle, and keyword field.

The app shows a 0.0 rating with 0 reviews, which heavily penalizes the Quality Score (50%) and discourages downloads. New users rely on social proof, especially in the lifestyle niche.

‘Letterboxd integration’ has 53 traffic and 36 difficulty but is not ranked. Highlighting this unique feature in the subtitle and keyword list can capture a passionate film‑dating audience.

The first 500 characters cut off mid‑sentence, leaving the value proposition incomplete. A full, keyword‑rich description that repeats core terms (movie dating, cinematic compatibility) can improve relevance and conversion.

No screenshots or preview video are referenced, yet competitors like Fitbit Sync use rich media to drive clicks. Adding high‑quality screenshots, an App Store video, and testing subtitle variations can boost CTR and rankings.