How your app performs across different visibility factors
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Start tracking for freeYour app's position for key search terms
10
Keywords analyzed
1
Ranked in top 100
1
In top 10
| Keyword | Rank | Traffic | Difficulty | Ahead | Behind | Top 5 |
|---|---|---|---|---|---|---|
| thrivent | #2 | |||||
| banking online | Not ranked | — | — | |||
| money management | Not ranked | — | — | |||
| savings account | Not ranked | — | — | |||
| budgeting tools | Not ranked | — | — | |||
| credit score | Not ranked | — | — | |||
| mobile banking | Not ranked | — | — | |||
| cash flow tracker | Not ranked | — | — | |||
| financial planning | Not ranked | — | — | |||
| online banking | Not ranked | — | — |
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Improve your ratings and downloads to climb the category charts.
Personalized insights generated by our AI
Thrivent Bank has a solid store listing quality (78% quality score) and strong brand visibility with the keyword "thrivent" ranking #2, but its overall visibility is low (16/100) due to poor keyword coverage and no chart presence. Immediate focus should be on expanding keyword rankings and improving ranking signals to capture high‑traffic finance searches.
The brand keyword "thrivent" ranks #2 with a traffic potential of 55, indicating strong brand recall. Leverage this by incorporating the brand name in the title and subtitle to reinforce authority.
The Quality Score is 78%, showing that screenshots, video, and description formatting are already effective. Maintain the visual assets while you iterate on metadata.
Only 1 of the top 10 target keywords is ranked. High‑traffic terms like "online banking" (traffic 64) and "mobile banking" (traffic 63) are not appearing, limiting discoverability.
Charts Score is 0% with no placement in Global or Category charts, which hampers organic installs. Chart rankings depend on install velocity and user engagement.
Add high‑traffic, moderate‑difficulty keywords (e.g., "budgeting tools" difficulty 34, traffic 50; "savings account" difficulty 36, traffic 61) to the title, short description, and long description. Use the 80‑character keyword field for exact matches.
Only 34 reviews yield a 4.2 rating; more reviews improve ranking signals. Implement in‑app prompts after successful transactions to encourage 5‑star reviews.
Actionable recommendations to improve your visibility
15 screenshots give users a comprehensive view of your app.
Your app was updated recently, signaling active maintenance to users and stores.
Not ranking in top 50 for generic keywords. Consider optimizing title and description with relevant search terms.
Score of 16/100 suggests room for ASO optimization. Focus on keywords and category ranking.
Improving ratings and downloads can help reach category top charts.
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Common questions about this ASO audit.
Thrivent Bank has a visibility score of 16 out of 100 on the Google Play (US). The score combines keyword rankings, top charts presence, and listing quality signals like rating and update recency. This audit was generated on May 25, 2026.
Thrivent Bank is tracked on 10 keywords in this audit. It currently ranks in the top 100 for 1 keyword, with 1 keyword reaching the top 10. Ranking in the top 10 is where most discovery traffic happens.
Based on shared keyword rankings, the most frequent competitors of Thrivent Bank are Thrivent Financial, Thrivent RCD. These apps appear next to Thrivent Bank on the keywords it ranks for, which makes them the most direct opportunities for ASO benchmarking.
Thrivent Bank is listed in the Finance category on the Google Play.
Based on this audit, Thrivent Bank should focus on the keywords where it ranks 11 to 50 (closest to the top 10), benchmark its title and subtitle against the most frequent competitors, and refresh its listing regularly to maintain quality signals. The full audit lists specific weaknesses, opportunities, and AI-generated suggestions tailored to Thrivent Bank.
This audit was generated automatically by Applyra by scraping public Google Play data: app metadata, keyword rankings, category positions, and competitor listings. Visibility, keyword and listing quality scores are computed from those signals. Audits are free and do not require an Applyra account.